Webmaster

Google has always been treated by the news industry as a kind of frenemy. Many news organizations have a tortured history with Google, including some who’ve successfully lobbied against Google in Europe. Yet for roughly a decade Google has been trying to help publishers make more money while continuing to …

Last night, Google sent email notifications via Google Search Console to site owners that have forms on web pages over HTTP. These pages will be marked as not secure in Chrome 62 starting in October 2017. This is not a new notification. Google warned us of this a few months …

Despite the incredible progress in the underlying search algorithms and approaches to determining relevant results, the way searches have been conducted and consumed by searchers has remained largely unchanged — until now. The “10 blue links” that searchers have been trained to consume for the last two decades are giving …

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Mutt Cutts mobile: Source: Twitter Noogler hat shelf: Source: Instagram Google …

What exactly do novels for angsty tweens and teens have to do with AdWords? For one thing, young adult novels understand the behavioral patterns, struggles and idiosyncrasies of their audience. So do good search engine marketers (SEMs). That isn’t the only thing young adult (YA) fiction and pay-per-click ads have …

Ask any digital marketer about the prerequisites for a successful campaign, and undoubtedly many of the answers will revolve around obtaining or making use of data points. Simply put, marketers — especially digital marketers — love data. But despite the love for pulling data, reviewing stats and identifying trends and outliers, …

Facebook launched its classifieds site Marketplace in October of last year. Now the company is rolling it out to more countries and adding new categories and content from (local) business owners. Considered by some as a “Craigslist clone” or potentially a “Craigslist killer,” the social site originally positioned Marketplace as a peer-to-peer …

Believe it or not, it’s that time again for us to start gearing up for the holidays. Not every brand sufficiently prepares their paid media campaigns for this fast-paced season — and for e-commerce brands, this is especially crucial. Getting ahead of the competitive holiday season is a recurring obstacle. …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Pinterest now lets people zoom in on pins, has redesigned visual search iconAug 17, 2017 by Tim Peterson Users no longer have to be signed in …

Android Police reports Google is testing a new lightweight version of their search app in Indonesia and maybe India, to see how they can speed up their search services in locations where internet speeds are on the slower side. The interface provides many of the same features as the main …