SEO

TikTok Ad Policies

Processing…Please wait. Search Engine Land » TikTok » TikTok commits to updating ad policies to better align with EU rules Following discussions with the Commission and network of national consumer protection (CPC) authorities, TikTok has agreed to implement regulations around promoting alcohol, cigarettes, and ‘get rich quick’ schemes. TikTok will …

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Virtual Environment Optimization (VEO)

Processing…Please wait. Search Engine Land » Channel » Content » Virtual environment optimization (VEO) is coming. Ready for it? Virtual reality (VR) and augmented reality (AR) will impact the future of marketing. Optimizing for the future of virtual marketing demands a name, which I am calling virtual environment optimization (VEO). …

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Twitter launching Branded Likes

Processing…Please wait. Search Engine Land » Twitter » Twitter launching Branded Likes Twitter has launched Branded Likes – custom Like animations for tweets that brands can create through the ads manager. Branded Likes💙: You’ve seen Branded Likes – those custom animations of the Like button that are making you like, …

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Twitter Testing Notes

Processing…Please wait. Search Engine Land » Channel » Social » Twitter testing Notes, a long-form content feature Twitter is testing a new feature that would eliminate the constraints of its 280-character tweet limit and allow users to publish long-form tweets. Twitter confirmed the test via a tweet. ✨ Introducing: Notes …

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Meta’s New Monetization Tools

Processing…Please wait. Search Engine Land » Facebook » Meta introducing new monetization tools for creators on Facebook and Instagram Meta CEO Mark Zuckerberg announced today they’re launching new ways for creators to make money on Facebook and Instagram. The updates and tools “will help creators build for the metaverse” Zuckerberg …

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Paid Marketers Are Fighting Back

Processing…Please wait. Search Engine Land » Channel » PPC » How paid marketers are fighting back against the Fake Web Opinions expressed in this article are those of the sponsor. Search Engine Land neither confirms nor disputes any of the conclusions presented below. Anyone who manages paid marketing channels knows …

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Pinterest Paid Partnership Tools

Processing…Please wait. Search Engine Land » Pinterest » Pinterest introduces Idea ads and paid partnership tools Pinterest has launched a new ad format – Idea ads – and a new partnership tool allowing creators to tag brand partners in their content. Idea ads. The new Idea ads follow a similar format …

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Twitter Product Drops

Processing…Please wait. Search Engine Land » Twitter » Twitter announces Product Drops for merchants Merchants have a new Twitter feature, called Product Drops, to help engage their followers and stay on top of new product releases. What are Product Drops. Product Drops from Twitter is a new feature that allows brands …

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4 Elements Of Good Content

Processing…Please wait. Search Engine Land » Channel » Content » 4 elements of good content, according to Google research  Good content, above all, is all about the story. That’s according to new research from Google and Talk Shoppe, a research agency. Google wanted to find out how viewers determine the …

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Swipeable Google Shopping Ads

Processing…Please wait. Search Engine Land » Channel » PPC » Google shopping ads get a ‘swipeable’ makeover Google today is announcing a big visual change to apparel searches – one which will create a unique blend of Google Ads advertisements and organic listings. If you’re a retailer running shopping ads, …

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