SEO

Our job is rough. I have done many things in SEO, and none have even come close to being as mind-numbing and frustrating as link building. It’s been even rougher than usual lately, and that notion is one shared by many of my link-building peers. After doing this for so …

The race to steal market share from Google in local search has been futile. Google dominates search with over 63 percent market share, and in mobile, where the growth is, Google almost holds a monopoly at 95 percent. The dark horse in the race is Facebook — the one who can …

The newest update for Cortana for Android enables users to make it the default assistant on Android devices, displacing the Google Assistant. A prompt when Cortana is initiated takes users through the quick setup process (below). Once installed, a long press on the home button brings up Cortana instead of …

Enterprise Call Analytics Platforms: A Marketer’s Guide from Martech Today is your source for the latest call analytics information as seen by industry leaders, vendors and their customers. Included in this 39-page report are profiles of 12 leading call analytics vendors, pricing charts, capabilities comparisons and recommended steps for evaluating and purchasing. In …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: No more ‘OK Google’: Cortana can now be the default assistant on AndroidJun 19, 2017 by Greg Sterling It’s Cortana you’ll get when you long-press on …

Today’s Google doodle honors Dr. Susan La Flesch Picotte on what would have been her 152nd birthday. Born on this date on the Omaha reservation in Nebraska in 1865, Picotte was encouraged by her father “to be somebody in the world.” According to Google, she did just that, leaving the …

Times have changed. Gone are the days of yearly algorithm updates that would upend the search results and leave us scrambling. These days, it’s common to see ranking and traffic changes on a daily or weekly basis — and when it comes to algorithms, Google rarely even confirms updates. In …

To celebrate Father’s Day, today’s Google doodle revisits artwork from this year’s May 14th Mother’s Day doodle — only this, time it’s the cactus family’s dad taking care of his baby cacti. Google’s Father’s Day doodle includes five panels, the first with only the father-figure cactus standing tall. Other images …

Today’s Google doodle honors Dr. Susan La Flesch Picotte on what would have been her 152nd birthday. Born on this date on the Omaha reservation in Nebraska in 1865, Picotte was encouraged by her father “to be somebody in the world.” According to Google, she did just that, leaving the …

With the most up-to-date research, MarTech Today’s B2B Marketing Automation Platforms: A Marketer’s Guide is the source for the latest trends, opportunities and challenges facing the market for marketing automation tools. This 44-page report includes: profiles of 14 leading vendors; capabilities and comparisons; recommended steps for evaluating. If you’re considering …