SEO

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. A mini version of the YouTube space, in a box: Source: …

There is little that’s more technical than international and multilanguage search engine optimization (SEO). It’s hard to implement and easy to get things wrong, which can lead you into a world of technical SEO problems. There are a lot of moving parts when considering how to target readers around the …

Google is opening the kimono slightly to reveal how it manages the autocomplete function on its search engine, providing a peek into the logic behind the predictions, some of the policies that govern when a prediction will be removed and more. In a post on the Google Blog, search liaison Danny Sullivan …

Change is constant in digital marketing. Experienced marketers realize it’s no longer enough to run campaigns in silos. How can you apply your search marketing expertise to amplify your organization’s social advertising efforts (and vice versa)? Join our paid search and social ad experts as they explore the advantages of …

Google has posted on Twitter that it released a “broad core algorithm update” this past Monday. Google said it “routinely” does updates “throughout the year” and referenced the communication from the previous core update. Google explained that core search updates happen “several times per year” and that while “some sites may …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google confirms rolling out a broad core search algorithm update earlier this weekApr 20, 2018 by Barry Schwartz Google has confirmed rumors that a search algorithm …

Around the pay-per-click (PPC) water cooler, it’s been whispered that Google just might be out for its own financial self-interest. (Shhh! Don’t tell!) That Google search is an utterly dominant and indispensable source of high-quality, high-intent paid search traffic makes it impossible to do anything but maximize our spend in this …

The base of Amazon Echo, a smart speaker home of voice agent Alexa Every new marketing delivery system — such as TV, websites, social media, or mobile — starts off with a single approach. In the early days of web or mobile, for instance, marketers would contemplate if they had …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Voice agents and interfaces will require many new marketing strategiesApr 19, 2018 by Barry Levine Marketers are only now getting a glimpse of the many approaches …

Normally when you ask Google Assistant or Google Home what the weather is, Google will just tell you. But sometimes, Google might need some help from a friend, like AccuWeather. In instances when Google’s own weather service is not working, Google might offer the user to try a Google Assistant …