SEO

Google is now showing both videos and recipe data within the image search results. This is something Google was testing earlier this year and now seems to have deployed it on mobile search. Aaron Bradley posted on Google+ that this seems to be derived from newly supported schema around your …

Advances in technology have driven efficiency in SEO, where site crawlers such as Botify, DeepCrawl and ScreamingFrog have flourished. These tools are an essential part of the SEO toolbox and are great at uncovering and visualizing technical issues such as broken links, 404 errors and invalid canonical tags. They are …

Google has updated its data anomalies page to document that there was data loss within the Google Search Console tool for new users who signed up between June 21 and July 10, 2017. Those webmasters and SEOs who signed up to the Google Search Console and verified properties will not …

The haunting images that make up today’s Google doodle are a tribute to Japanese artist Eiko Ishioka on what would have been her 79th birthday. Recognized for her work creating Oscar-winning costume designs for movies like 1992’s “Bram Stoker’s Dracula” — or the costumes and set designs she created for …

Alexander Supertramp / Shutterstock.com According to a new “Future of Retail” report from Walker Sands, 19 percent of consumers have made a purchase using a voice-controlled device in the past 12 months. The numbers go way up, however, for millennials, with 37 percent reporting “they ‘always’ or ‘often’ shop online via …

Mariya Moeva from Google posted a new and helpful frequently asked questions document in the webmaster help forums around the new job search functions in Google. Google is encouraging webmasters to mark up their job listings so that Google can show them in web search for job-related queries. Yesterday, Google …

This article addresses the importance of optimizing your SEM (search engine marketing), SEO (search engine optimization) and PLA (product listing ads) channels together to gain monster ROI growth in the search channel. Optimization of search advertising often occurs in a vacuum where SEM, SEO and PLA efforts are optimized separately. …

At the SMX Advanced conference in Seattle this year, Ranna Zhou from Google, Scott Sala from iProspect and Paul Shapiro from Catalyst all took deep dives into Accelerated Mobile Pages (AMP). In today’s post, I’m going to share some of the great information that they provided on the topic. AMP’s expanding …

Alexander Supertramp / Shutterstock.com Voice search, the topic that is on the virtual tip of every marketer’s tongue, currently accounts for one out of every five Google mobile searches — and that number is expected to grow over time as digital assistants and smart home devices become more commonplace. For the modern-day …

Mike Blumenthal has reported that Google is testing a new way to get business owners to update their Google My Business listings. Google is now testing a feature that shows a business owner who is logged in to their account a miniature Google My Business dashboard when they do a search …