SEO

If you’re an online retailer, you’re already ramping up for the busy holiday season ahead. The good news is that Google has rolled out several new features to AdWords to help with your shopping campaigns. As reported by Ginny Marvin on Search Engine Land, the new AdWords features include a …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google My Business now lets businesses edit their listings directly in search results Sep 6, 2017 by Barry SchwartzAfter months and months of testing, Google is …

How Google AMP Has actually Changed SEO If you have actually spent at any time in internet marketing or SEO, you understand the landscape is constantly altering. To keep up with technology, you have to research study and find out to stay ahead of the curve. In 2015, Google revealed …

Last month we reported that Google stated their SEO starter guide is still relevant despite the fact that it was not updated since 2010. Well, I guess it was not appropriate enough … Read More

Off-site SEO includes those elements of marketing that raise awareness of your brand while building your reputation with your audience Read More

4 out of 5 customers utilize search engines to find regional service providers. Using Local SEO allows you to increase your chances of being discovered. Learn exactly what is the f Read More

Google has announced they are now fully launching the ability for businesses to quickly edit their Google My Business local listing directly in the Google search results. We saw Google testing this feature back in July 2017, and now it is officially rolling out. Google said all you need to …

Most of the random questions you ask Alexa devices will be met with “Hmm, I don’t know that” or “Sorry, I’m not sure.” By comparison, Google Home, with its search index access, typically does a better job on general knowledge and information queries. To better compete with Google over time, …

As more site owners have adopted AMP for speeding up mobile pages, measurement has lagged. That’s quickly changing. A visitor who went to an AMP-enabled page and a non-AMP page of a site was being counted as two separate people in Google Analytics. In May, Google fixed the double-counting issue …

In last month’s column, I talked about taking advantage of the summer months to optimize your SEM account. Using the summer slowdown (if it exists for you!) to examine your settings, review your ads and take a closer look at location options won’t transform your PPC account, but these small …