Americans now own an average of four devices, spending nearly 11 hours a day consuming media across platforms (Nielsen). When they read your email or visit your website, they expect personalized messaging — no matter which device they’re on. How do you reach these moving targets with a personalized message …
Read More »Google Search Console updates visual reporting features
Google announced some updates to the new Google Search Console on Monday. Specifically, Google said it has made visual upgrades to the reports and user interface within Search Console. The update includes: Annotation cards with the charts. Difference column to show changes in data over time. Prepopulated values in filter/compare …
Read More »SearchCap: Google’s SEO AMA, AdWords Shopping Actions & Search Console updates
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google launches cost-per-sale Shopping Actions, unified shopping program across Search, Assistant ExpressMar 19, 2018 by Ginny Marvin In its answer to Amazon, Google’s new umbrella program …
Read More »St. Patrick’s Day Google doodle includes hidden word written in ancient Irish ogham alphabet
Today’s Google doodle celebrating St. Patrick’s Day includes a hidden word, but you have to know the ancient Irish ogham alphabet to decipher it. Created by the Irish artist Ross Stewart, the doodle leads to a search for “St. Patrick’s Day.” The image depicts a traditional Irish scene, with a …
Read More »Get your #SMXInsights here! Tastiest takeaways from SMX West 2018
It seems like just yesterday we were kicking off SMX West, and now the show has come to a close! But dry those tears — the best moments of SMX live on in this incredible roundup of #SMXInsights shared over the past four days: Whether you missed out on attending …
Read More »George Peabody Google doodle honors philanthropist often called ‘Father of Modern Philanthropy’
Today’s Google doodle pays tribute to George Peabody, the philanthropist who is believed to have given nearly half of his $16 million fortune to good causes during his lifetime. According to Google, Peabody is credited with being the Father of Modern Philanthropy and often focused his financial gifts on educational …
Read More »Search Engine Land’s Community Corner: Charity selected for 2018 Search Engine Land Awards
It’s hard to imagine the search community evolving as it has without the support and active participation of Matt Cutts. Those newer to search marketing may never have had the opportunity to meet Google’s Distinguished Engineer and get to know what a thoughtful, kind and open participant he was with …
Read More »Stop! Think twice before using nofollow attributes on your website
Recently, a number of major websites like Forbes, Entrepreneur, Inc. and Huffington Post started using nofollow attributes on their outbound links. This trend puzzles me. If you can’t trust the people adding links to their articles, they shouldn’t be writing for you in the first place. Even more disturbing is …
Read More »SearchCap: SMX Insights, Google Doodle & charity
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Stop! Think twice before using nofollow attributes on your websiteMar 16, 2018 by Patrick Stox Using page-level nofollow attributes? Just stop, says Contributor Patrick Stox. Instead, …
Read More »Search in Pics: Android totem poles, Google’s book tree & printed faces on lattes
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Print your face or photo on a latte at Google: Source: …
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