Webmaster

Bug drops Sitelinks Searchbox from Google search results

A bug in Google has wiped out a search feature that allows searchers to search within a specific site from the Google search result snippets. The feature launched three years ago, and it is officially called a Sitelinks Searchbox, where Google will show a search box directly within a search …

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Updated for 2017! Enterprise Paid Media Campaign Management Platforms

The paid media marketing landscape has become increasingly complex, as the speed of search engine algorithms and development changes accelerates and marketers demand more integrated channel capabilities. Automating paid media campaign management through an enterprise platform can improve efficiency and productivity. MarTech Today’s “Enterprise Paid Media Campaign Management Platforms: A …

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SEO content strategy: How to grow visits by 300% in one year

Content strategy is an essential part of SEO — after all, content and links are among the top three ranking factors in search. However, you can’t simply create content for content’s sake and expect to achieve any results. Millions of blog posts are published each day, so you need to …

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CSEs will compete head-on with Google Shopping in EU search results

Ads from Comparison Shopping Engines will start appearing in Google Shopping results on September 27, 2017. In response to the European Commission’s antitrust ruling — and record $2.7 billion fine — against Google for favoring its own content, the search giant is making some changes to the way it handles …

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How to use AI for link building and improve your search rankings

The use of artificial intelligence (AI) has permeated the mainstream, as companies like Apple, Microsoft, Amazon and Google work diligently to make voice commands and voice search integrative parts of their OS and user experience. AI’s applications in the search engine optimization (SEO) world are continuing to expand to new …

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