Excited to get Google Assistant on your Android phone? Until last week, it was only available for Google Pixel phones. Now, it’s rolling out slowly to Android phones beyond that. Here’s how it may come to your phone or why it might not be on it already. Google Assistant is Google’s new digital …
Read More »How we hijacked Google’s SEO guide search rankings
I wanted to share some notes on an experiment my agency performed recently, which resulted in Google believing our website was the canonical version of their own search engine optimization starter guide PDF — and ranking us in place of their own content for “search engine optimization” and thousands of other …
Read More »UPDATED: A visual history of Google ad labeling in search results
In February, Google kicked out the “Ad” label with the green background in favor of a version with a thin green border on a white background. We’ve updated our look back at the way Google has treated ad labeling in its search results, first published July 25, 2016. The debut of Google’s short-lived …
Read More »Driving local marketing change with Uber, Lyft and self-driving cars
Are you ready for pay-per-car marketing? That’s right, PPC is about to take on a whole new meaning. Uber and Lyft recently began testing programs in which local businesses pay for your ride to their locations — assuming you’ve splurged the requisite amount at their cash registers. The result: local marketing …
Read More »Google’s “One True Answer” problem — when featured snippets go bad
Here we are again. Google’s in hot water because of what I call its “One True Answer” feature, where it especially highlights one search listing over all others as if that’s the very best answer. It’s a problem because sometimes these answers are terribly wrong. When Google gets facts wrong At the end …
Read More »SearchCap: Google Assistant, AdWords ad labels & knowledge graph
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Assistant might take weeks to reach your Android phoneMar 3, 2017 by Danny Sullivan Google Assistant is officially available for my Android phones this week, …
Read More »Search in Pics: Google sleep capsules, YouTube control room & golden Android figurine
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. YouTube control room at the Google Moscow office: Source: Instagram Google …
Read More »How to monitor Google Knowledge Graph changes and performance
Google’s Knowledge Graph is a very prominent part of organic search results. By now, searchers are accustomed to seeing the panel that appears on the right side of the search result page that provides information about entities such as people, places and brands. Individuals and companies alike are striving to …
Read More »Google Assistant might take weeks to reach your Android phone
Excited to get Google Assistant on your Android phone? You might have to hang in there. While Google Assistant officially rolled out this week to phones beyond Google’s own Pixel, the company says it might take a few weeks to reach your device. Google Assistant is Google’s new digital assistant to take …
Read More »SearchCap: Google code syntax search, AdWords second line and AMP analytics bug
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Using AMP? A known bug is probably screwing up your Google AnalyticsMar 2, 2017 by Danny Sullivan Issue can cause visitors to be overcounted, single sessions …
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