SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google brings back emojis in the search results snippets for relevant queriesFeb 17, 2017 by Barry Schwartz Google has brought back displaying emojis in the search …

The Wall Street Journal has confirmed to Search Engine Land that it has removed its content from Google’s First Click Free program, a system that allows Google searchers to access a limited amount of news content without a paywall barrier. Dow Jones — which publishes The Wall Street Journal — …

It’s inevitable. Despite your best efforts to prevent them, there will likely be some 404 errors showing up on your website for old pages that have been discontinued on your site. Or perhaps someone just inadvertently mistyped the URL they were linking to on your website. Certainly, 404 errors aren’t …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: No more free ride: Wall Street Journal pulls content out of Google’s “First Click Free” programFeb 16, 2017 by Danny Sullivan WSJ move might cause other …

Gathering insights such as who your consumers are, how they found you, when they’re likely to visit your store, and the products they’re interested in, can help your business make intelligent decisions backed by actionable analytics. This white paper from Sweet IQ, reveals why your brand needs to gather data …

Google launched a new search feature today, serving up fun facts atop search results for animals, plants, fruits and vegetable queries that include the words “fun facts.” From the Google Search Blog: Starting today on Google Search, you can find fun facts about living creatures from around the world, making …

From technology selection to revamped branding, the process of redesigning a website is far more than new colors and content. Proper up-front preparation and a thorough understanding of your goals and needs set you up for long-term success. This guide from Bayshore Solutions will walk you through the RFP development …

Speakers make the conference. And with over 100 experts presenting, sharing and networking, you’re going to love meeting them at SMX West! Join us for 3 days of actionable tactics from SEO, SEM and conversion optimization experts. You’ll leave a more educated, inspired and creative marketer; we guarantee it. Actionable …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s latest search feature serves up fun facts about animals, plants, fruits vegetablesFeb 15, 2017 by Amy Gesenhues Adding the words “fun facts” to queries for …

It’s not enough to build a martech stack; you’ve got to build the right stack for your organization. Strategy, efficiency, integration and resources all play significant roles in martech stack decisions. Join martech expert Matt Heinz and Act-On’s senior director of marketing services and operations, Linda West, as they discuss …