SEO

AdWords MCC account users can now create reports for multiple clients more easily in Google Data Studio. An updated AdWords connector in Data Studio lets MCC account managers to select individual or multiple sub-accounts as a data source, rather than having to select the entire MCC. The connector also enables …

Google is celebrating Valentine’s Day early on mobile this weekend, posting the first of its Valentine’s Day doodle series on its mobile homepage (but not desktop). The doodle is an animated image of a pangolin – the world’s only scaly mammal – holding a giant heart that launches a mobile …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Data Studio beefs up AdWords MCC integrationFeb 10, 2017 by Ginny Marvin A new “Manager Accounts” option lets MCC account holders select individual sub-accounts for …

Under US law it’s well established that the First Amendment of the US Constitution gives search engines near-total discretion over the content on their pages and ranking algorithms. However, a court in Florida previously allowed a case against Google to survive a motion to dismiss (plaintiff’s links were removed as …

Most marketers still look at digital as a marketing channel. But digital is no longer just a website or mobile app. Nearly everything in the world is becoming connected and acquiring digital properties. The marketing world is in the middle of five major disruptions that are reshaping the industry. Microservices, …

In its early days Pinterest was described as a “social scrapbooking” or photo sharing site. CEO Ben Silbermann has called it a “catalog of ideas.” But the company has generally shunned the “social network” label. Whatever it is, Pinterest is increasingly becoming an image search engine. Earlier today the company …

Recently, I attended Baidu’s annual search conference for agency partners in Beijing. One of the premier search events in China for SEO professionals, the conference was hosted by engineers from Baidu’s core search and Webmaster Tools teams. The agenda covered Baidu’s eco-empowerment strategy, its Mobile Instant Page (MIP) project and …

Google updated its Google Maps app for Android today, adding three new tabs that display real-time info on nearby places, traffic conditions and public transit schedules. According to the announcement, swiping up from the bottom of the Google Maps home screen will display a Places tab, a Driving tab and …

As the Patriots’ Tom Brady was showing fans and foes alike why you should never count the seasoned veteran out, 84 Lumber was showing marketers how an advertising newcomer can make a major splash on a day when it’s incredibly tough to stand out. As part of its digital push, the building supply company invested consistently …

You won’t find these low rates again Register now for SMX West, March 21–23 in San Jose, and take advantage of Early Bird pricing! All Access Passes are just $1,795, a $200 savings compared to on-site rates. You’ll get three days of sessions, networking, expo hall and conveniences that make the …