SEO

Seattle-based Appnique, a new startup from mobile industry veteran Jai Jaisimha, is focused on helping app developers achieve higher rankings and make their mobile applications more discoverable in both the iOS and Android app stores. It’s the latest company to target the ASO (App Store Optimization) space specifically, a new breed of optimization which …

GinzaMetrics, the Y Combinator graduate and 500 Startups-funded SEO management and content marketing platform, today announced a major update and redesign of its service. With this update, the company is introducing this new design to highlight features like its competitor comparisons, recommendations and a white label solution for its dashboard. …

The concept of deep learning or deep structured learning has been a frequent topic of conversation in recent months because of the commitment and advancements of some of the world’s largest and most prolific search companies. With organizations like Google, Facebook, Microsoft and Baidu (a Chinese search engine) buying into …

French startup Botify just raised a $7.2 million Series A round from Idinvest and Ventech. The company uses a software-as-a-service approach to make it as seamless as possible to crawl your website and give you insights into your search engine optimization strategy. Yet, Botify isn’t about making optimizations for you. …

To many startups, search engine optimization (SEO) is a task that sits on their company’s back burner. With features to launch and customers to support, the idea of spending time fiddling with your title tags can seem like a fool’s errand. That’s especially true when there’s no guarantee that your …

Most businesses live or die on Google search rankings. If you can’t crack the top few results, it’s almost impossible to consistently drive organic traffic to your site. But how does Google decide which sites appear at the top of the results list? It uses Googlebot, a proprietary automated software script to “crawl” every …

By now everyone has heard of Google’s RankBrain, the new artificial intelligence machine learning algorithm that is supposed to be the latest and greatest from Mountain View, Calif. What many of you might not realize, however, is just how fast the SEO industry is changing because of it. In this …

Content marketing company ScribbleLive announced today that it has acquired Linkdex. In a blog post, ScribbleLive’s Geoffrey Gualano said the deal will combine his company’s content marketing platform with Linkdex’s capabilities in search engine optimization: This acquisition streamlines content marketing and SEO software to empower an all-in-one marketing platform. Marketers …

When it comes to business – SEO is a unique monster, because unlike most vertical markets, you don’t need products, vendor relationships, distribution channels, or even start up capital. But without the right strategy, leveraging search for business can feel a lot like trying to capture lightning in a bottle. In this …

Welcome to the long overdue second segment of my podcast series Talking with Industry Experts. In this podcast I speak with Captain Todd Malicoat, Author of the Stuntdubl SEO Blog, Faculty SEO Chair at MarketMotive, and Fishing Charter Captain at Miami Fishing Charters. Listen to Todd and I discuss his …