SEO

This is the Google update all search marketers have been waiting for! We’re thrilled to announce that Google will again host the Google Dance, an evening of fun and activities for the SEO and SEM community attending Search Engine Land’s upcoming Search Marketing Expo Conference in San Jose, CA. (Note: …

A Google search for “Holism” yields no ads, but the following definition: “the theory that parts of a whole are in intimate interconnection, such that they cannot exist independently of the whole, or cannot be understood without reference to the whole, which is thus regarded as greater than the sum …

Look, I get it. For the longest time, PPC marketers and SEOs alike have been segmenting brand campaigns and content (those with trademarks and company names) from more generic search terms. After all, branded keywords tend to be “unicorns” — in PPC, these are keywords which generate ridiculously high CTRs (click-through rates) …

What do you do after running Google search for 15 years? For Amit Singhal, it was going to be time off and a focus on his foundation. But now, Google’s former search chief is joining Uber as a senior vice president of engineering overseeing the Map and Marketplace departments. TechCrunch has …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Former Google search chief Amit Singhal joins UberJan 20, 2017 by Danny Sullivan Singhal will become a senior vice president of engineering, overseeing Uber’s Maps Marketplace …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Matt Cutts officially resigns from GoogleJan 19, 2017 by Barry Schwartz Matt Cutts is the new director of engineering at the US Digital Service. He has …

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Fabric team goes to Google: Source: Twitter Google indoor lifeguard tower: …

In case you missed it, Google has launched a new type of AMP rich card carousel in mobile search results — in addition to the Top Stories carousel we’re used to seeing.   The new AMP carousels appear in the main mobile results list, showcasing related articles from a single …

Matt Cutts, the former head of search quality at Google, has announced he officially resigned from Google as of December 31, 2016. He has decided to stay on with the US Digital Service and has been appointed the director of engineering for that governmental department. Matt Cutts first went on …

DuckDuckGo, the privacy search engine that allows users to search without fear of queries being tracked, reached a major milestone last year — surpassing an accumulative 10 billion searches since the site’s inception. The search engine says four billion of those searches happened in 2016. Already this year, DuckDuckGo says …