All the wireless services we now enjoy require careful licensing and regulation to prevent interference. That’s why the US Federal Communications Commission (FCC) and similar agencies in other countries carve up the electromagnetic spectrum into blocks and auction them to companies. The FCC began a new round of auctions …

  The incredible success of Windows XP has been something of a double-edged sword for Microsoft. On one hand, it dominated the desktop PC space for years with that OS, but it also struggled to move beyond XP. After trying for years to end update support, Microsoft finally retired XP …

  For the past 16 years, Intel has held an annual open-source-focused technology summit called, appropriately enough, the Open Source Technology Summit. If you’re wondering why you’ve never heard of the OSTS, the answer is simple: The company has kept the event private and self-focused until now. This year, it’s …

  Google took a step into the premium phone space in 2016 when it released the first Pixel phones. These HTC-manufactured devices were more expensive than the company’s old Nexus phones, but they didn’t cut corners. Well, they didn’t intentionally cut corners. Google has settled a class action lawsuit alleging …

“After years of being betrayed by spammy search results, our brains have been trained to filter out keyword-stuffed ads as irrelevant,” says Jacob Baadsgaard, CEO of Disruptive Advertising. “In other words, if your ad copy looks generic, overly corporate or sales-heavy, your potential customers may skim past your ad without …

  Yoast SEO continues to add support for structured data with its 11.2 update. This latest version of the plugin lets webmasters insert their own pieces of schema into Yoast’s graph, filter out pieces they don’t want shown to search engines, as well as add or delete social profiles. Why …

Display is a key tool in the digital marketing playbook. But the landscape is rapidly changing, as emerging adtech formats – including in-banner video, dynamic creative and mobile optimization – help marketers achieve greater efficiencies and improved display results. Are you ready to leverage these new opportunities? Join our display …

Now that this year’s I/O conference is in the books, digital marketers have had a chance to digest Google’s big announcements. Chief among them was Googlebot getting pushed to the latest version of Chromium, Assistant delivering results up to 10 times faster and, perhaps the most contentious, Search supporting FAQ and …

Reviews, videos, photos, questions and answers, comments and other user-generated content (UGC) can give search crawlers more information to figure out what your pages are about and how relevant they are to a searcher’s query. UGC also creates a sense of community that makes your brand stickier, gives you a …

Today’s consumer decision journey is rapidly expanding into something bigger and more intricate than ever imagined when the internet first arrived on the scene. Searcher behavior continues to evolve at breakneck pace, especially as new forms of mode and modality push marketers further into the realm of AI and machine …