DJI is the undisputed leader in the consumer drone market, with products running the gamut from a few hundred to thousands of dollars. Few people will jump right into drones with a $2,000 unit, so the entry-level is important. DJI is hoping to attract more drone pilots with the …
Read More »Gaseous Mercury Emissions from Volcanoes Contributed to End-Triassic Mass Extinction
The end-Triassic mass extinction occurred 201.51 million years ago and resulted in the demise of some 76% of all marine and land species. Up until now, most scientists believed that the catastrophe was caused by the release of volcanic carbon dioxide with global warming as a consequence. According to new …
Read More »Plants’ Reaction to Rain is Close to Panic, Study Shows
Complex chemical signals are triggered when water lands on a plant to help it prepare for the dangers of rain, according to a new study published in the Proceedings of the National Academy of Sciences. Van Moerkercke et al made the surprising discovery that a plant’s reaction to rain is …
Read More »Avocado Compound May Help Fight Obesity and Diabetes
Avocatin B, a fat molecule found only in avocados (Persea americana), can inhibit cellular processes that normally lead to diabetes, according to a study published in the journal Molecular Nutrition and Food Research. Avocatin B is a lipid derived from avocado. Image credit: Robert Owen-Wahl. “Eating avocados alone would likely …
Read More »New startup Capital wants to reintroduce founders to venture debt
Why raise venture capital when you can raise debt and keep your equity? That’s the question a whole slew of new financial technology companies are hoping entrepreneurs will ask themselves as they begin to think about collecting outside capital for their businesses. Clearbanc made waves with its “20-Minute Term …
Read More »Happy Birthday, ARPANET: The Internet’s Grandfather First Connected 50 Years Ago
On October 29, 1969, the first successful message was sent over ARPANET. UCLA student Charley Kline transmitted from an SDS Sigma 7 computer to an SDS 940 machine at the Stanford Research Institute. The initial message was inauspicious — the letters “lo” were sent before the machine crashed. The …
Read More »Build a sound foundation to scale your Facebook campaigns
With SMX East right around the corner, it’s a great time to start the conversation that will shape my talk in November – How to Structure Your Facebook Campaigns for Success. This can surely seem a daunting undertaking. There are so many levers to potentially pull, and so much information …
Read More »Are TrueView video discovery ads the better option for your brand?
Typically, when I talk about video campaigns in Google Ads, I talk about TrueView in-stream ads. These are the pre-roll ads that play before or during the video a user actually intended on watching. While I recommend these ads to almost anyone interested in running ads on YouTube, TrueView video …
Read More »How to Make Sense of Google’s Quantum Supremacy Claim
If you’ve been reading some of the sensationalist headlines about the paper Google published in Nature claiming “quantum supremacy,” you’d be forgiven for thinking the day of omniscient supercomputers and shattered security systems are nearly upon us. You may have been curious enough to wade through the paper itself …
Read More »At a Glance: TeamGroup T-Force Cardea II Review
TeamGroup is sometimes overlooked in the SSD market, but the company has been in business since 1997, and it’s been an active participant in the production of solid state drives for a decade. The company’s new T-Force Cardea II is the latest product in the company’s SSD product line, …
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