Climate-related megadroughts built the foundation for the collapse of the Neo-Assyrian Empire (912 to 609 BCE), the largest and most powerful empire of its time, a new study published in the journal Science Advances suggests. The rise of the Neo-Assyrian Empire occurred during a two-centuries-long interval of anomalously wet climate …
Read More »Gigantopithecus is Related to Modern-Day Orangutans, New Study Shows
Orangutans (genus Pongo) are the closest living relatives of Gigantopithecus blacki, the biggest primate that ever walked the Earth, according to new research published in the journal Nature. Welker et al demonstrated that Gigantopithecus blacki is a sister clade to orangutans with a common ancestor about 12-10 million years ago, …
Read More »New Species of Herbivorous Dinosaur Identified in Canada
Paleontologists in Canada have found the fossil fragments from a new species of leptoceratopsid dinosaur that walked the Earth during the Cretaceous period. An artist’s impression of Ferrisaurus sustutensis. Image credit: Raven Amos / Royal BC Museum. The newly-discovered dinosaur lived approximately 67 million years ago (Cretaceous period). Named Ferrisaurus sustutensis, …
Read More »Entomologist Discovers New Ant Species in His Own Backyard
Dr. John Longino, an ant expert in the Department of Biology at the University of Utah, has discovered a new ant species in an urban yard in Salt Lake City, Utah. Strumigenys ananeotes. Image credit: Jack Longino / University of Utah. In August 2018, Dr. Longino caught a glimpse of …
Read More »NASA’s Mars Reconnaissance Orbiter Finds Hydrated Silica in Jezero Crater
Using data from the Compact Reconnaissance Imaging Spectrometer for Mars (CRISM) instrument aboard NASA’s Mars Reconnaissance Orbiter, researchers have detected hydrated silica — a mineral good at preserving biosignatures — in Jezero Crater, the landing site of the agency’s upcoming Mars 2020 rover mission. This image from NASA’s Mars Reconnaissance …
Read More »Mavericks’ Get New ‘City’ Uniforms.
The NBA’s “City” uniforms allow teams to get creative and think out-of-the-box for a look that is inspired by local culture. These Mavs jerseys may have drawn their own inspiration from the Deep Ellum section of Dallas, which has vibrant street murals and art galleries, though they seem to be …
Read More »Yes, you are making keyword research harder than it should be
PPC managers make unnecessarily hard work out of keyword research. Yes, that’s a bold statement to make. But it’s one we’re making nevertheless. Don’t get us wrong, this isn’t meant to start a fight. Nor are we implying that PPC managers are no longer needed, because that’s simply …
Read More »Tired of manually checking for Google Merchant Center disapprovals? This script has you covered
If you run Google Shopping activity, you’ll be familiar with the Google Merchant Center. It houses all your product fees, which are bumper lists of all of the products you sell. As Google Shopping matches search queries to your feed rather than keywords, this bumper list should be complete with …
Read More »Rand Fishkin on optimizing for and against Google
NEW YORK – Google’s relationship with brands has shifted from referrer to competitor, SparkToro CEO and co-founder Rand Fishkin said at SMX East on Wednesday during his keynote about how the search engine’s business model has been evolving. Now that the majority of Google searches are no-click, companies will have …
Read More »CallJoy, Google’s virtual phone agent for SMBs, gets an upgrade
Six months ago, Google’s Area 120 group launched CallJoy, a “virtual phone agent” for small businesses (SMBs) built on the same technology that’s behind Duplex and the Google Assistant. Now, based on customer feedback, it’s offering an upgraded version with new capabilities and customization options. New customization options. SMBs can …
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