Mark your calendars: Target revealed its most current style partnership, and it’s one for the entire household.
The superstore teamed with the heritage shoes and clothes brand name Hunter on an unique collection of males’s, ladies’s and children’s clothing and accessories introducing in shops and online at Target.com on April 14. Now you can get all your wellies (at an excellent price!) prior to festival season.
The garments and devices line features more than 300 products with fashion pieces ranging $5 to $45. The collection likewise includes a choice of house and outside goods (marking Hunter’s first venture into the decoration space), such as hammocks, camping materials, sunshades and coolers ranging in rate from $6 to $80.
“Hunter is known for its remarkable design visual, abundant heritage and spirited spirit, so it was a partnership that thrilled us from the first day,” Mark Tritton, Target’s EVP and chief retailing officer, tells INDIVIDUALS. “We also understand our guests enjoy Hunter as much as we do. The brand name has the highest guest awareness of any of our past design partnerships. Additionally, both Hunter and Target strive to bring joy to households. That’s what we are hoping to do with this partnership. We developed it for households and good friends to have a good time together, rain or shine.”
The fastest selling items are bound to be the popular wellington Hunter rain boots, which will retail for $45 and under– a dramatic cost cut from the $150 cost tag on the brand name’s timeless high wellies.
“We undoubtedly wished to make sure that a tall Wellington boot was consisted of in the collection, however it was important for us to create a boot that was unique and unique to the partnership– a boot produced in such a way that would make it as available as possible in regards to rate,” Hunter’s Creative Director Alasdhair Willis informs INDIVIDUALS. “We are pleased with the result: a boot that brings references from our Original boots, however is genuinely a one-off to celebrate the partnership with Target.”
Star fans who have used Hunter boots include Gisele Bündchen, Sarah Jessica Parker, Julianne Moore, Rihanna, Kendall Jenner, Bradley Cooper, Meghan Markle, Margot Robbie, Harry Styles, Cara Delevingne and naturally Kate Moss who notoriously brought the boots to festival season.
“Kate Moss using her Hunter boots to Glastonbury in 2005 was a defining minute for the brand name,” Willis informs INDIVIDUALS, including that soon-to-be-princess Meghan Markle was just recently photographed wearing her own set of Original Wellington boots in Kensington in London.
Tritton concludes that this partnership is best for getting a jumpstart on your spring closet.
“Both Hunter and Target came into this collaboration knowing we wished to develop a properly designed collection that is all about fun, optimism and accessible adventure. I believe when our guests see the collection they’ll concur this is the best collaboration to ring in spring.”
Target REDcard holders will receive early access to pre-order exclusive designs in choose colors, starting Saturday, April 7. Target will likewise host a family friendly festival in Los Angeles at the end of March where first time visitors can shop the collection prior to it lands in stores April 14.