SEO

Processing…Please wait. Search Engine Land » Channel » Local » Google to test AR prototype glasses, lenses for visual search and more Google will soon begin testing new AR prototypes in public settings worn or used by Googlers and trusted testers starting next month, the company announced. The applications for …

Processing…Please wait. Search Engine Land » Channel » SEO » How content consolidation can improve your SEO performance Google’s quality threshold – and how it relates to indexing – has become a more well-known and widely talked about topic over the past year. Several elements contribute to the value proposition …

Processing…Please wait. Search Engine Land » Channel » SEO » How to use relationships to level up your SEO As search engines evolve to understand language in a more sophisticated way, relationships are becoming ever more important in SEO. Semantic search is here to stay so it’s time to pay …

Processing…Please wait. Search Engine Land » Channel » SEO » Creating new content vs. optimizing old webpages: Which is better for SEO? Should the larger focus of your SEO efforts go toward creating new content or updating existing content? In my opinion, you should dedicate about half of your SEO …

Processing…Please wait. Search Engine Land » Channel » Analytics & Conversion » Forecasting web traffic using Google Analytics and Facebook Prophet Ready to learn a quick-and-easy way to get traffic predictions for any amount of time in the future? Seriously. This article will show you how you can: While we’ll …

Processing…Please wait. Search Engine Land » Channel » SEO » Yoast SEO Premium now offers IndexNow Yoast SEO, one of the more popular SEO plugins for WordPress, has finally adopted IndexNow, the Microsoft backed protocol to submit content to search engines. This is available in the premium version of Yoast …

Processing…Please wait. Search Engine Land » TikTok » TikTok commits to updating ad policies to better align with EU rules Following discussions with the Commission and network of national consumer protection (CPC) authorities, TikTok has agreed to implement regulations around promoting alcohol, cigarettes, and ‘get rich quick’ schemes. TikTok will …

Processing…Please wait. Search Engine Land » Channel » Content » Virtual environment optimization (VEO) is coming. Ready for it? Virtual reality (VR) and augmented reality (AR) will impact the future of marketing. Optimizing for the future of virtual marketing demands a name, which I am calling virtual environment optimization (VEO). …

Processing…Please wait. Search Engine Land » Twitter » Twitter launching Branded Likes Twitter has launched Branded Likes – custom Like animations for tweets that brands can create through the ads manager. Branded Likes?: You’ve seen Branded Likes – those custom animations of the Like button that are making you like, …

Processing…Please wait. Search Engine Land » Channel » Social » Twitter testing Notes, a long-form content feature Twitter is testing a new feature that would eliminate the constraints of its 280-character tweet limit and allow users to publish long-form tweets. Twitter confirmed the test via a tweet. ✨ Introducing: Notes …