SEO

Google quietly expands rich cards worldwide

Google is expanding support for rich cards globally. Yesterday, Google updated the blog post that originally announced this feature back in May 2016. In this update, Google said rich cards are now available globally. Originally, rich cards launched in the US just for movie and recipe websites. That has expanded …

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Compare 13 leading SEO software platform vendors

With hundreds, thousands, tens of thousands, and even millions of pages, sites, and keywords to manage and optimize, enterprise SEO has become increasingly complicated and time-consuming. Using an enterprise SEO software platform can increase efficiency and productivity while reducing the time and errors involved in managing organic search campaigns. If …

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SearchCap: Google search app, PPC titles & AdWords DSAs

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Search App for iOS gains Gboard, trending widget 3D TouchMar 28, 2017 by Barry Schwartz An update to the iOS Google Search app gives you …

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4 major barriers to being linkable

When it comes to being unlinkable, there’s a lot more to consider besides boring content, poor quality writing and low-end design. Of the many issues that could cause users not to want to link to your content, here are four major ones that I see all the time: intrusive intersitials, gated content, …

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Study: PPC cannot accurately identify winning organic titles

Title tags are a meaningful on-page ranking factor and are among the most influential factors in determining click-through rate (CTR) from search engine results pages. Higher CTR not only drives more traffic immediately, it also improves organic rankings when combined with good on-site metrics. Title tag CTR is also difficult …

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