Every marketer, regardless of discipline, has a holy grail in mind. For analysts, it may be having a holistic view of the customer journey. For creatives, it may be having the team and tools to conceptualize and generate impactful experiences. And for media buyers, it may be the ability to …

Success in search engine optimization (SEO) requires not only an understanding of where Google’s algorithm is today but an insight to where Google is heading in the future. Based on my experience, it has become clear to me Google will place a stronger weight on the customer’s experience with page …

Google announced that they are bringing the same style of “one-tap access” they introduced a year ago on Android to iOS users today. With the updated Google Maps app for iOS, you will now have quicker access to explore nearby venues and information, driving directions and transit and commuter information …

The US government has expressed concern about the growth of Chinese smartphone makers in the west, and that reportedly led to the cancellation of a deal between Huawei and US carrier ATT last month. Now, multiple national security figures in the US have issued a direct warning that consumers should …

Dr. Albert Erives, a biologist at the University of Iowa, has identified a virus family whose set of genes is similar to that of eukaryotes, an organism classification that includes all plants and animals. The finding is important because it helps clarify how eukaryotes evolved after branching from prokaryotes (single-celled …

I’ve been doing pay-per-click (PPC) since 1998, when virtually every setting was manual. While it was painful to manage everything by hand, it forced me to learn the ins and outs of PPC, and that helped me build a successful career.  Today, with automation playing an ever-more-important role in PPC, …

Search Engine Land’s SMX® West is just five weeks away, and it’s shaping up to be an exceptional show. You can expect the quality content, speakers, networking activities and meals for which SMX events are famous. SMX West features three packed days exploring the marketing topics that matter most to …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SMX West is coming! Here’s everything you need to knowFeb 14, 2018 by Chris Sherman Search Engine Land’s SMX® West is just five weeks away, and …

  Ways to Utilize the Instagram Mobile App to Produce an Advertisement The best ways to Utilize the Instagram Mobile App to Produce an Ad Instagram For Company For Dummies Picture advertisements and video ads can be created by using the Instagram mobile app. Carousel and Stories advertisements must be …

Free Gift: Layered Wood Soundwave Art & & Mobile App ADDITIONAL IMAGES & VIDEOS Layered Wood Soundwave Art & & Mobile App Giveaway Winner: Congratulations to Richard S. of Albuquerque, NM, winner of the Layered Wood Soundwave Art & & Mobile App. Thanks to all entrants, and make sure to …