Since their inception in 2015, the Search Engine Land Awards have maintained some of the highest submission requirements and strictest standards among digital marketing awards programs. The application process requires submitting a number of highly sensitive and often confidential details around campaign budget, metrics, strategy and tactics, tools and resources …
Read More »Google’s Gboard for Android keyboard now supports 300+ languages
Google announced that its mobile keyboard, Gboard, now supports over 300 languages on Android. Traditional and simplified Chinese and Korean are notable additions among the more than 20 languages Google has added to Gboard. Google also said it is also working on bringing support to lesser-known and used languages such …
Read More »30 questions to ask that so-called PPC ‘expert’ before hiring him/her
When it comes to pay-per-click (PPC), it’s often best to call in the experts. But sometimes even experts need to be put to the test. The following are a variety of questions and their answers from major search and e-commerce sites like Google, Amazon and Bing. Use them to ask …
Read More »Disney theme parks now on Google Street View
Google has announced that all of Disney’s US theme parks are now available on Google Street View. Users can also take visual Street View tours of parks outside the US, such as those in Paris and Shanghai. Street View allows users to virtually view and walk around almost all of …
Read More »Optimize your search, Facebook and display targeting with call analytics
Digital advertising is ruthlessly competitive. Your AdWords, Facebook and display ROI depends on your ability to show the right ad to the right audience for the right cost. But, while targeting audiences based on who they are is critical, marketers are leaving qualified leads and revenue on the table if …
Read More »Conductor will help WeWork offer ‘holistic’ proposition to enterprise customers
WeWork announced today that it is buying Conductor. Conductor CEO Seth Besmertnik believes this is a “huge win for the entire industry.” I spoke to him to get a better sense of how the companies fit together and how WeWork might deploy Conductor’s services and capabilities for its customers, which …
Read More »SearchCap: Bing JSON-LD, Google Search app & Gboard update
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Conductor will help WeWork offer ‘holistic’ proposition to enterprise customers Mar 6, 2018 by Greg Sterling It will now be able to manage customers’ physical and …
Read More »Canadian West Coast March Break Getaways
Photo: whistlerblackcomb on Instagram Whether you have young kids of your own or you’re simply a kid at heart who is coveting those good old playground days, March Break is always a great chance to escape from fast-paced everyday life. It doesn’t really matter if you’re taking your own young family …
Read More »Starting a Business After Retirement: 12 Business Ideas for the Over 50s
Some individuals dream of the day when they can do absolutely nothing. To them, retirement is a euphoric future of sleeping in, lounging in the sun, and thinking as little as possible for the next 30 years of their lives. For most of us though, a life of zero activity …
Read More »EUV Integration at 5nm Still Risky, With Major Problems to Solve
Semiconductor foundries are pushing ahead with extreme ultraviolet lithography (EUV) integration, but there are still formidable barriers to deploying the technology at 5nm and below. There are several problems that EUV must solve (or continue solving) in order to serve as a replacement for existing 193nm lithography solutions. ASML is …
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