This is part of our series on in-house SEO in which we dig into the operational challenges and opportunities that managing search engine optimization in-house presents. A shock to most non-SEO teams at large corporations is that they are the ones impacting SEO every day. They are even more surprised …

  Plant-based meat substitutes are becoming increasingly popular as the quality increases and costs fall. You can even buy an Impossible burger from Burger King now. This situation has clearly caused some alarm among meat producers, and they’ve dug up some old pseudoscience to try and convince people that meat …

  In the ebb and flow of content marketing trend analyses comes the return of the “content fatigue” narrative. We’re told content marketing doesn’t work as well as it used to, that it’s redundant and that there’s too much of it. But as long as we have the Internet, content …

  CES 2020 is fast approaching, and manufacturers often like to have a few surprises in store. There’s a rumor that Intel will unveil a new laptop cooling method at the show, with cooling performance gains of 25-30 percent — though that may only be in comparison to existing fanless …

Of the dozens of changes that rolled out across the paid search landscape this year, what had the biggest impact? This was the question I put to the dedicated marketers still monitoring the Twittersphere this holiday week.  Two negatives quickly rose to the top. Biggest negatives: A tie between close …

A research team led by University of Konstanz scientists has demonstrated that light waves can be used to transport electrons at sub-femtosecond speeds (i.e. faster than 10-15 seconds). Electrons move between two arms of a metallic nanoantenna driven by a single-cycle light wave. Image credit: University of Konstanz. “This may …

A research team led by Liverpool School of Tropical Medicine scientists has identified a previously undescribed mechanism of insecticide resistance that is highly relevant to malaria control efforts. After studying malaria-carrying mosquitoes of the genus Anopheline, the researchers found that a particular family of binding proteins situated in the insect’s …

J.T. Ellison has taken us here before. The New York Times and USA Today best-selling author knows how to draw readers in, and hold them tight as she weaves her dark, psychological tale. Her latest thriller, Good Girls Lie is more of what you’d expect from one of her novels …

Our paid search community is dedicated to helping fellow search marketers and as we say goodbye to 2019, we look back at a few insights that were popular with our readers. 1. Where Google RSA inventory comes from may surprise you “Just like broad match will eventually stop showing ads …

A team of archaeologists from the University of Cincinnati has found two Bronze Age tombs in Pylos, an ancient city on the southwest coast of Greece, while investigating the area around the recently-discovered tomb of the Griffin Warrior. The 3,500-year-old beehive-shaped tombs contained a wealth of cultural artifacts and jewelry …