Affiliate ad hijacking (also known as brand poaching, direct linking, URL jacking) is when an affiliate impersonates a brand by running ads that look identical to a brand’s ads. Customers typically have no idea they have clicked on an affiliate ad, and the affiliate is paid a commission for …
Read More »Hitwise halts some reporting services in wake of Jumpshot’s closing
Consumer behavior data firm Hitwise has informed its customers that daily, weekly and monthly metric updates are on pause until further notice. Hitwise was a client of recently shuttered clickstream data company Jumpshot. “We would like to inform all of our customers that on-going Hitwise daily, weekly and monthly metric …
Read More »5 takeaways for marketers from Google’s Q4 2019 earnings
Google reported revenues of $45.8 billion, up 17% year-over-year for the fourth quarter of 2019 on Monday. Including “other bets,” Google’s parent Alphabet reported total revenues grew 23% to $46.1 billion for the quarter. For the first time, the company disclosed YouTube advertising (and Cloud) revenues. It was also Sundar …
Read More »The Future of Sensors for Self-Driving Cars: All Roads, All Conditions
Whatever your thoughts about how quickly autonomous vehicle technology will move forward, there is little doubt that it will need to rely on better and less expensive sensor technology than we have available today. Current test vehicles often have sensor suites costing over $100,000, and still can’t deal with …
Read More »NASA’s Parker Solar Probe Sets Two Records During Latest Flyby of the Sun
NASA’s Parker solar probe started its journey by setting a record — the fastest rocket launch in history. It’s gone on to set several other records as it studied the sun in unprecedented detail. NASA now reports that Parker has broken two of its own records during its latest …
Read More »Modified Sugars Show Broad-Spectrum Virucidal Activity
A team of researchers from the University of Manchester, the University of Geneva, and the EPFL has synthesized new antiviral materials that proved to be active against a large number of viruses, including herpes simplex virus, respiratory syncytial virus, dengue virus, and Zika virus. Made from cyclodextrins, naturally occurring derivatives …
Read More »Colorado Rockies Take Over The Spotlight With MLB.
With the conclusion of the Super Bowl on Sunday night, the spotlight now falls to the Colorado Rockies and the rest of Major League Baseball. For the Rockies, next week will bring the start of official baseball activities at Salt River Fields at Talking Stick in Scottsdale, Ariz. Colorado Rockies: …
Read More »Filter, sort, bulk manage product groups in Microsoft Shopping soon
A new list view and scripts support are coming to product groups in Microsoft Shopping that will give advertisers much more flexibility in managing their campaigns. The new view and capabilities will be rolling out in the coming weeks, Microsoft Advertising announced Tuesday. Easier management. You’ll be able to sort, …
Read More »Ring App Update Lets You Disable Police Video Requests
Amazon-owned Ring has come under fire in recent years for its lax approach to privacy and cooperation with police departments around the US. As 2020 dawns, the company has promised to re-emphasize its commitment to privacy, and it appears to be following through. The newest version of the Ring …
Read More »TCL Won’t Release Any More BlackBerry Phones
BlackBerry has struggled to find a place in the modern smartphone era, and it turned to TCL to do the heavy lifting a few years ago. TCL has manufactured devices like the KEYone and KEY2 under the BlackBerry brand, but there won’t be any more BlackBerry phones from TCL. …
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