As CRISPR-Cas9 gene editing starts to move into clinical trials, a research team led by scientists at Columbia University Medical Center has found that this technology can introduce hundreds of unintended mutations into the genome. CRISPR-Cas9 gene editing can cause hundreds of unintended mutations. Image credit: Lisichik. CRISPR-Cas9 editing technology …

Saturn’s solstice — the longest day of summer in the northern hemisphere and the shortest day of winter in the southern hemisphere — arrived this month for the giant planet and its moons. The huge storm churning through the atmosphere in Saturn’s northern hemisphere overtakes itself as it encircles the …

In the year since Urban-X launched as a partnership between BMW’s “Mini” brand and the hardware accelerator HAX, the incubator has backed 17 new startups and learned several lessons, according to Micah Kotch, the managing director of the incubator for Mini. One of those lessons involved switching partners, because the firm is …

Tusk Ventures has hailed the former general manager of Uber’s New York operations, Josh Mohrer, as its new managing director. Mohrer’s departure comes at a tough time for Uber. The company is still recovering from a series of very public missteps involving payments to drivers, sexual harassment, potential intellectual property theft, …

Some say it’s the journey — not the destination — that really matters. That’s certainly true when it comes to your customers. While many consumers achieve their goal by traveling across multiple interactions with your brand, just one terrible, disjointed experience can send them straight to your competition. That’s why …

How do you know if what you are doing is actually working? Sure, traffic may be going up, but what about after that? Are your new visitors taking actions that lead to real business results? The goal of SEO is not to just drive more traffic — it’s to drive better …

This past Friday, Google was displaying a new filter in the main Google search tools for showing personal results only. This feature was live for anyone with a personal Google account who was signed in while doing searches. Here is a screen shot of the feature: When you selected the …

A new study released today by Ahrefs shows how featured snippets have a negative impact on clicks to the first organic search result. Ahrefs analyzed two million featured snippets and found that the first organic result shows a significant drop in click-through rate when a featured snippet is present. Without …

Video marketing is becoming a digital marketing necessity. (It’s not a “nice-to-have” marketing strategy anymore.) People love to watch videos, and videos can help you sell more products or services. In fact, a study done by Cisco last year predicted that by 2020, video will account for over 80 percent of …

One of the biggest announcements to come out of Google Marketing Next, held in San Francisco last week, was the release of Google Attribution. The new, free solution can pull in data from Google Analytics, AdWords or DoubleClick Search to provide a more holistic view of conversion actions across channels and …