Tag Archives: understand

How SEOs can create a free server log dashboard to better understand incoming traffic to your website This technical SEO tutorial takes a step-by-step approach to create your free server logs dashboard using Elasticsearch. This approach harnesses the power of Elasticsearch to help create powerful visualizations using your log files. …

How to use Google Ads Explanations to understand performance changes   Explanations may be available when comparing recent campaign performance to a previous period. Google Ads is testing “Explanations” in the interface to help advertisers diagnose potential reasons behind changes in conversion volume. Announced this week, Explanations are available at …

Conductor is launching a new mobile app that co-founder and CEO Seth Besmertnik described as a way to get quick access to “the voice of the customer.” The New York-based company started with a focus on search engine optimization before broadening to offer a broader range of marketing tools. Now, …

If you’ve spent time following companies like Orbital Insight and Descartes Labs, you might assume the geospatial analytics race has been won. But TellusLabs thinks, on the contrary, that the table hasn’t even started to cool. Armed with $3 million in new seed funding from IA Ventures, the Boston-based startup wants its …