NASA Tests James Webb Telescope’s Vital Tower Assembly The James Webb Space Telescope (JWST) has been in some stage of development since the 1990s. A long string of setbacks and delays have made the project much more expensive than NASA initially intended, but we’re nearing launch of the successor to …
Read More »The great big list of landing page tests to try
About a month ago, I published an article that provided a few areas of consideration when diving into conversion rate optimization, with ideas to help kick off brainstorming discussions. I love conversion rate optimization (CRO) because it is one of the few things that you can do that will have an …
Read More »New Google pilot tests Shopping ads on the Display Network
Google has been steadily increasing distribution of Shopping ads, including to YouTube, Image search results and third-party retail sites in the Search Partners network. The inevitable extension to the Google Display Network is now here: the company has launched a pilot called Retail Shopping on Display. In an email sent to AdWords …
Read More »Why Smartphone Speed Tests Don’t Tell You What You Think They Do
Every time a hot new phone comes out, you will inevitably run across videos seeking to show that it’s faster or slower than some other phone. Sometimes these videos get a lot of views, and are held up by fanboys of all stripes as proof positive that their preferred phone is …
Read More »Theranos says it has been mischaracterized in allegations the company faked tests
Theranos secretly bought lab equipment through a shell company, faked tests and inappropriately pumped up its financial outlook to investors, according to allegations in recently unsealed court documents, first reported by the Wall Street Journal. Partner Fund Management LP, a hedge fund management firm which invested $96 million in Theranos …
Read More »Google tests ‘suggested clip’ in search results where video jumps directly to the answer
Ryan Rodden spotted a new Google test where Google shows an embedded video at the top of the search results that jumps directly to a portion of the video, a specific start time within the video, when you click play. The feature seems to be named “suggested clip,” and it …
Read More »The Sports Science Tests That Can Help You Stay Injury-Free
Photo: Twenty20 Imagine learning exactly how your muscles fire as you run. Whether one side activates more than the other — telling you the likelihood of future injuries, where they might occur and what kind. Or, think about objectively learning your strengths and weaknesses in terms of acceleration, deceleration, balance …
Read More »Facebook tests a second News Feed headed by a rocket ship icon
Facebook’s launch of Stories may be the social network’s big news of the week, but some Facebook users have spotted another addition, and are thoroughly confused. A “rocket ship” icon has popped up in the app of select users worldwide, adjacent to the News Feed button. Its appearance is prompting …
Read More »New Snapdragon 835 tests show Qualcomm’s latest SoC doesn’t beat the 821 in every scenario
When Qualcomm announced the Snapdragon 835 earlier this year, the general conclusion was that the new core would feature an improved version of the company’s Kryo CPU architecture, with better performance thanks to fine-tuning of that design. It turns out that’s not the path Qualcomm is taking. Kryo: Frozen out The …
Read More »Facebook tests an enhanced local search and discovery feature offering business suggestions
Facebook is testing an enhanced local search feature that could see the social network creeping in on Google Maps, Foursquare and Yelp territory, TechCrunch learned and Facebook confirmed. Facebook users are now able to surface recommendations of nearby places – like “dinner nearby” or “bars nearby,” for example – by entering …
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