Tag Archives: requirement

Will publishers drop AMP when it’s no longer a requirement for Top Stories? Google’s Accelerated Mobile Pages (AMP) framework was designed to give site owners a way to quickly deliver their content to mobile users. The company incentivized AMP implementation by making it a requirement for publishers that want their …

When the FCC approved the Time Warner Cable / Charter merger last year, there were a number of requirements attached. One of them was that Charter was required to extend broadband service to an additional two million customers, one million of whom were served by one other broadband competitor. Now, …

Tell me if you’ve encountered conversations like these before: “We actually don’t care about conversions; we just want organic traffic growth.” “We’re re-branding and are no longer calling ourselves [insert term].” “We’re launching a new product today. Can you provide us tagging and content?” #facepalm I’d like to tell you …