Tag Archives: pilot

Processings…Please wait. Twitter has launched Shop Modules, a dedicated section at the top of profiles where brands can showcase their products, as a pilot, the company announced Wednesday. The Shop Module pilot is currently rolling out with a handful of brands in the U.S., and only people in the U.S. …

Google has been steadily increasing distribution of Shopping ads, including to YouTube, Image search results and third-party retail sites in the Search Partners network. The inevitable extension to the Google Display Network is now here: the company has launched a pilot called Retail Shopping on Display. In an email sent to AdWords …

Apple began offering a “free app of the week” back in 2012 as a means of highlighting some of the App Store’s best titles and encouraging users to start downloading. Google, belatedly, is following in Apple’s footsteps with its own newly launched “free app of the week” section on Google …

Automation is nothing new in AdWords, but this month, Google launched a pilot that adds new text ads to advertisers’ accounts. Dubbed Ads Added by AdWords, the program started on January 26. Not surprisingly, this news has set off alarm bells among paid search managers that worry about Google usurping …

Coffin Dodgers is named for the slang expression for the geriatric. It’s a racing game where instead of motorbikes, cars or skateboards, you are on a race against death on mobility scooters. Yes, it’s every bit as ridiculous as it sounds. Tasteless? Perhaps, but also a tremendous amount of fun. …