Tag Archives: businesses

When it comes down to it, the hardest part of SEO for most small businesses is building links and authority. Keyword research, on-page optimization, local SEO — it’s all doable, and to some degree mechanical. But raising your authority? Not so much. While the importance of links is clear, Google’s messaging …

Conductor is launching a new mobile app that co-founder and CEO Seth Besmertnik described as a way to get quick access to “the voice of the customer.” The New York-based company started with a focus on search engine optimization before broadening to offer a broader range of marketing tools. Now, …

What does a country do if its currency suddenly plunges in value? Some governments raise interest rates, others try to increase exports. Turkey is attempting a different way, with President Recep Tayyip Erdogan calling on his loyal followers to exchange US dollars for Turkish lira to shore up the faltering …