Processing… Please wait. Search Engine Land » Channel » » How to avoid international SEO mistakes International SEO has long been a hot topic for enterprise-level brands and global companies. But, the increased ease of connecting with people around the world means these tactics are becoming vital for a …
Read More »How USB Charging Works
The tech world has finally coalesced around a charging standard, after years of proprietary adapters and ugly wall-wart power supplies. USB-C is in the process of replacing them. But, in a brilliant example of getting exactly what we asked for and not at all what we wanted, USB-C has …
Read More »A Winning SEO Proposal
How to craft a winning SEO proposal and avoid getting a silent ‘No’ Let’s take a typical story of how the pitching process works. Sarah, the CEO of a successful SEO agency, gets introduced to the CEO of another successful e-commerce company through a common friend. She rallies her team …
Read More »Shopify SEO Pitfalls
Common Shopify SEO pitfalls and how to avoid them Shopify store owners looking to maximize their organic visibility have a number of pitfalls to navigate, some of which are inherent to the platform itself and others that are common to e-commerce sites. Overcoming these SEO challenges in Shopify can help …
Read More »How USB charging works, or how to avoid blowing up your smartphone
The tech world has finally coalesced around a charging standard, after years of proprietary adapters and ugly wall-wart power supplies. Well, sort of: We’re already seeing some fragmentation in terms of the new USB-C connector, which could eventually replace USB, as well as what is thankfully turning out to be a short-lived …
Read More »4 mistakes to avoid during a website audit
As all SEO experts know, ranking in the search engines is a notoriously unpredictable pursuit. Each update can result in a strong, unforeseeable impact. The days of ranking by simply adding keywords to your title tags, header tags and content to get a few backlinks are over. The harsh truth …
Read More »Are These Good Reasons to Avoid a Reverse Mortgage?
Most of us are concerned about our retirement financial security. We have not saved enough. Healthcare is expensive. Social Security doesn’t nearly cover our costs. We are living long lives. However, many of us do have one very big source of wealth. According to the US Census Bureau, 79% of …
Read More »The 8 Most Annoying Workout Injuries (You Can Totally Avoid)
Photo: Twenty20 It’s hard enough to muster workout motivation to hit the gym, and now you’re dealing with a crippling side stitch and some uncomfortable armpit chaffing to boot. Fortunately, there are steps you can take to help prevent and treat these minor setbacks. We tapped Harry Pino, PhD, MS, …
Read More »SEM account management: Part 1 — How to avoid getting fired
This is the first of a three-part series about SEM account management. SEM is a fun and constantly changing online marketing channel. There are numerous things that account managers can do to improve their account performance, and even to excel and get more responsibility from their organization. However, the first requirement …
Read More »Here’s how to avoid a 50% haircut on your retirement savings
Even if you think you have that number nailed down, it can help to strategize with an advisor. If you don’t need the full distribution, for example, you might be able to re-invest the funds or make a charitable donation directly from your account. You’ll also want to make sure …
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