Brands and agencies: a dynamic duo since the beginning of marketing time. We’ve all had good relationships, bad relationships and good relationships gone bad. What makes some brand/agency partnerships so successful, while others fail? This SMX West session explored the payoff of successful partnerships and how to take those partnerships …
Read More »Please take Search Engine Land’s SEO Success Factors Survey
Every two years, Search Engine Land updates our Periodic Table Of SEO Success Factors. It’s that time again, and we’re inviting our readers to help us with the process. The goal of the table is to cover the broad factors of search engine optimization that people should focus on. That means it’s not …
Read More »[Live Webinar] Customer data: new strategies to keep it fresh and accurate
Join data experts David M. Raab and John Hurley as they describe how Radius and its clients built a network of B2B business and contact information, and how you can create a new data source with unprecedented freshness, accuracy, and coverage. Attend this webinar and learn: how to measure – …
Read More »SMX West: Solving SEO Issues in Google’s Post-Update World
How do we deal with huge and sudden changes in organic search traffic now that Google no longer posts major updates to its algorithms? Since many updates that formerly would have been assigned a name (like Penguin or Panda), or even a name and an incremental number (Panda 3.0) are now …
Read More »SearchCap: Google quality drop, Google search tags & a doodle
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A deep look at Google’s biggest-ever search quality crisisApr 3, 2017 by Danny Sullivan Under fire for months, can Google reverse the drip-drip-drip of criticism as …
Read More »Here’s A deep look at Google’s biggest-ever search quality crisis
The past few months have been bad for Google’s search reputation. Long considered the “gold standard” in search, Google has seen its search results questioned as never before. It’s a body blow to a core service that should be safe as Google tries to grow in new directions. Recovering from that blow …
Read More »The SEO and social: 1 + 1 = 3
The recent SMX West conference had many awesome sessions, and today I’m going to provide some compelling insights from “SEO and Social: A Match Made in Marketing Heaven.” One of the great things about this session is that all four speakers took a step back and provided fresh ideas on how to …
Read More »Fazlur Rahman Khan doodle honors architect behind Chicago’s famous skyscrapers
Today’s Google doodle honors Fazlur Rahman Khan, the architect and engineer behind some of the world’s tallest buildings during the latter part of the 20th century. Born in East Bengal, British India, in 1947, Khan completed his graduate work in the US, eventually working in the Skidmore, Owings Merrill design …
Read More »Google Update testing ‘tags’ label in search results snippets
Google has confirmed to Search Engine Land that they are experimenting with a new feature in the search results. I happened to stumble upon a search results snippet in Google that showed “tags” within the snippet. The unusual part of this was that the “tags” didn’t offer any additional functionality. …
Read More »HURRY HURRY Join us for SMX Advanced! Register now & save $500.
The most sophisticated search marketers in the world are registering for SMX Advanced June 12-14 for: 30+ paid search, SEO, analytics, mobile and social media sessions and keynotes featuring proven, actionable tactics; Panel discussions and interactive QA sessions that solve the complex search marketing hurdles you’re facing and inspire you with …
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