Google is bringing new forms of local search to the Google Assistant and Google Home. The company announced it’s working with local home service providers “like HomeAdvisor and Porch.” On any platform where Google Assistant is available, users will be able to ask for contractors (e.g., “Ok Google find me a plumber”). That …

At Google’s inception, one innovation differentiated it as a search engine: It used information gained from off-site sources to inform its estimation of the relevance, importance and quality of pages in its index. Originally, this source of off-site information was the network of links found by crawling the web. Nearly …

Seemingly every company has a blog these days. Unfortunately, very few organizations fully capitalize on their blog content to maximize SEO results. Here are eight simple ways a blog can improve your website’s organic visibility, traffic and results. 1. Create a compelling name for your blog It irks me when …

Google shared that the local Question Answer feature that rolled out back in August is now available on desktop search. Google said they are “expanding Questions Answers on Google My Business.” This enables both searchers and business owners to ask and answer questions from their desktop, on mobile search or …

By most accounts, this year’s Black Friday to Cyber Monday stretch was another record-setter for e-commerce sales. The search team at Merkle shared with us some early top-line stats on how a sample of the agency’s retail accounts fared over the weekend. The sample includes Google AdWords data from 50 …

Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results. A snippet is the description of a page shown below the URL in an organic search result that helps show how it relates to the search query. A …

Blue Apron founder Matt Salzberg is stepping aside as the company’s CEO, the company announced Thursday. CFO Brad Dickerson has been promoted to take his place. It’s been a volatile past few months for the cooking kit company, which went public in June. Shares closed Thursday at just $2.99 (Blue Apron …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Law firms spamming Google My Business: Don’t trust your money or your life to them!Nov 30, 2017 by Joy Hawkins Many local businesses are guilty of …

Samsung announced it has begun mass production of parts based on its 2nd generation 10nm LPP process node. It’s a significant step for the company, which faces competition from TSMC and GlobalFoundries for customers who want cutting-edge semiconductor technology. As process node progressions and the degree of improvement offered by …

If you’ve flown more than a handful of times, chances are you’ve experienced some type of problem moving from Point A to B. While local incidents can be absorbed by the airline system as a whole, a sharp delay or major problem at one airport can lead to cascading delays …