The subscription makeup service Deck of Scarlet, a business unit of the subscription-based perfumerie ScentBird, is making the jump to the material retail world with a presence in Urban Outfitters. It’s the latest step in the company’s campaign to take the world of beauty and perfume by storm. The company, …
Read More »Elon Musk really will launch a Tesla Roadster on the first Falcon Heavy rocket
Elon Musk shared images on his Instagram account today of the payload being loaded up on the first Falcon Heavy rocket that will ever launch – and it’s a red Tesla Roadster. The SpaceX CEO previously said that he’d be launching exactly that on the spaceship, but then suggested he …
Read More »Measure the impact of digital marketing on in-store sales
With more than half of internet use now occurring on mobile devices, brands are focused on bridging the gap between their digital presence and in-store sales. Today’s consumers research products on the go, using their smartphones to find and choose at which nearby business to make a purchase or eat …
Read More »6 ways ad agencies can thrive in an AI-first world
Artificial intelligence (AI) and machine learning have long been part of PPC — so why are AI and machine learning all of a sudden such hot topics? It is, in part, because exponential advances have now brought technology to the point where it can legitimately compete with the performance and precision …
Read More »SearchCap: Eric Schmidt changes role, enterprise SEO & machine learning for PPC
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Eric Schmidt stepping down as Executive Chairman of Google parent company, AlphabetDec 21, 2017 by Michelle Robbins Longtime Google executive will transition to role of technical …
Read More »Search Engine Land’s Community Corner: Local SEO survey results, a new book on influencer marketing & SEO Christmas jumpers
As we head into the slow holiday stretch, the news likewise takes a breather. Of course Google did surprise the search community this week by confirming some algo updates, starting a new webmaster video series, and moving Eric Schmidt into a non-Executive Chairman of the Board position. Elsewhere we had …
Read More »Bring Joy Into Your Home With A Holiday Wreath
Photo: harvestmoonflowerfarm on Instagram If you’re wondering how to inject holiday cheer and joy into your life, there’s nothing quite like a beautiful wreath to bring happiness to your space. Whether you’re hosting friends or simply celebrating the season, there’s nothing quite like gorgeous greenery to refresh your home. We’ve curated …
Read More »More Precise Retirement Calculations with New and Improved Retirement Planning Calculator
Truly effective retirement planning requires a lot of different data points and a very sophisticated formula. However, some online tools make it easy to create and maintain a reliable plan — even if you don’t have a doctorate in mathematics or finance. While there are tons of simple retirement calculators …
Read More »DARPA, University of Michigan Team Up to Build ‘Unhackable’ Chip
DARPA has announced a $3.6 million grant to a University of Michigan team with the goal of building an “unhackable” processor. Software-based security has proven incapable of meeting this goal, and while hardware models like Intel’s IME or ARM’s TrustZone have had better luck overall, these systems can be affected …
Read More »NASA New Frontiers Finalists: Titan Quadcopter, Comet Sample Return Mission
NASA solicited proposals for new robotic missions as part of its New Frontiers exploration program, and it got a dozen of them this past April. Now, the agency has whittled the list down to two contenders. One mission seeks to explore the second largest moon in the solar system, and …
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