You might disagree, but I see Search Engine Optimization as both an art and a science. You need to be creative in your approaches to please search engines and outsmart competitors while also applying solid research and analytics-based strategies. To do this, you need to employ a variety of techniques …

Bing announced they have updated their process for handling copyright removals and DMCA take-down requests. The Bing webmaster tools team said they have “streamlined the copyright removals process.” Bing added a method for webmasters to see the copyright removal notices and appeal those decisions directly and easily. Within Bing Webmaster …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing updates its DMCA take-downs and copyright removal processApr 21, 2017 by Barry Schwartz Bing Webmaster Tools gains a content removal section for viewing and appealing …

As a digital marketer, odds are that you rely on digital analytics as a major part of your toolkit. With its massive adoption in the market, odds are also good that the tool you’re using is Google Analytics. But are you really getting the most out of your analytics platform? …

While the official date for Earth Day is April 22, Google has posted its 2017 Earth Day Google doodle a day early. To celebrate this year’s Earth Day, the Google doodle team has created a slide show of animated images reminiscent of a children’s book. Designed by doodler Sophie Diao, …

Like many painters, Georgia O’Keeffe’s work can mean many different things to many different people. To some, images of beautiful flower paintings instantly appear in their head, to others images of skulls come to mind, and yet to others still gorgeous landscapes are what they imagine. Starting this weekend and …

A team of researchers at the University of Oxford’s Department of Zoology has shown that the elements of the capacity of humans to build on the work of others may also be present in homing pigeons (Columba livia). Single flying pigeon. Image credit: Takao Sasaki. The ability to gather, pass …

Because the rest of his class was so weak, Embiid will probably get some first place Rookie of the Year votes, having played less than 800 minutes. That’s an average of 29.8 minutes per game, more than rookies averaged in the first round in six of the previous seven years. …

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google room taken over by flowers and leaves: Source: Instagram Google …

It should be hard for Microsoft to make any more mistakes with its Windows 10 push, but it keeps finding new ways. After nagging everyone incessantly about upgrading, updating computers without asking, and making Windows 10 patches mandatory, Microsoft has started disallowing Windows 7 and 8.1 updates on machines running …