A new image of Saturn’s yin-yang moon, Iapetus, was recently captured by NASA’s Cassini probe, currently in its ‘Grand Finale’ phase. This image of Iapetus was taken with Cassini’s narrow-angle camera on March 11, 2017. Image credit: NASA / JPL-Caltech / Space Science Institute. Iapetus, also known as Saturn VIII, …

Good morning! Day one of our SMX Advanced conference is here, and it begins with a change of pace: Our traditional Google keynote conversation kicks things off today, rather than being the final session of day one. Our founding editor, Danny Sullivan, will be chatting for the next hour or …

Google is not actively working on a tool within Google Search Console for publishers to get analytics about their featured snippets. That’s according to Gary Illyes, a Google webmaster trends analyst, who made the comments at SMX Advanced this morning during his keynote conversation with Danny Sullivan. About a year …

Post IPO, Yext is evolving from a business listings management company into an enterprise data platform. Evidence of that comes in the form of the company’s just-announced “App Directory,” featuring 26 launch partners including Hubspot, Zendesk and others. The new partnerships expand the use cases for listings and review data. The integrations …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yext launches app directory with 26 partners for two-way data exchangeJun 13, 2017 by Greg Sterling Data integrations span a range of categories and partners. Google …

It’s time to think beyond the keyword, and tailor your PPC campaigns based on who is actually viewing or clicking your ad. With a people-based approach to your search marketing, you can improve the cross-channel customer experience, optimize PPC campaign performance, and ultimately re-acquire customers and grow CLTV. Join our …

Google is “probably many quarters away” from launching its mobile-first index. So said Gary Illyes, Google webmaster trends analyst, during a crowded session Tuesday afternoon at our SMX Advanced conference in Seattle. “It’s going to be a big change, but don’t freak out,” Illyes said. SEOs and webmasters have been …

Photo: plume_books on Instagram  As we await the season of backyard barbecues and cocktail parties, it’s clear that delicious eats and cocktails are certainly on everyone’s minds. Whether you’re a seasoned chef or an aspiring home cook, you can always take a bite out of summer with the perfect cookbook. From …

Several years ago, back when Intel was still trying to break into the smartphone market, the company announced a highly unusual partnership. Because Intel couldn’t build a smartphone modem integrated on-die on its own silicon at that time, the company decided to partner with TSMC, which handled its modem manufacturing. …

The weakest link in computer security is often the user, which is why so many online attacks involve social engineering. If someone can trick you into opening an email attachment or visiting a malware website, they can own your system. Even when you think you’re being careful, clever online villains …