Pinterest wants to do for visual search what Google has done for text search. But to do that, Pinterest needs to make searching by taking a picture as easy as typing on a keyboard. So the search-slash-social platform continues to tweak its three-month-old in-app visual search tool, Lens. Pinterest’s latest …

A retirement target date fund is a kind of mutual fund that is professionally managed and strategically reallocated over time to achieve both growth and security for your assets. The key goal for a target date fund is that your money will be available for withdrawal on a certain future targeted …

Chinese smartphone startup OnePlus has made its name over the last few years by offering high-end specs for a much lower price than more established smartphone makers. It’d developed something of a cult following, too. The run-up to the OnePlus 5 announcement was filled with rumors and leaks, and now …

Getting deep into custom mechanical keyboards can be a costly hobby as you search for the right combination of switches, keycaps, and features. Even more annoying than the cost is the arduous process of simply finding those keyboards. One of the best custom keyboards out there is now available in …

Scientists from the UK have figured out how to use a force field to separate cells, and it’s about to change prostate cancer research. It’s done with an “electric sieve” that began its life as a bit of aluminum foil with some epoxy smeared on it. This new, sci-fi approach …

The TechCrunch Summer Party is a thing of tradition and we hope you can make it out this year. As in years past we’ll gather on the spacious grounds of August Capital in Menlo Park and enjoy an evening of cocktails and the spirit of entrepreneurship. The deck around August …

In November 2016, Google announced their mobile-first index initiative. We shared a comprehensive FAQ, but since then, Google has been working out issues with launching the new mobile-first index. In fact, we don’t expect to see it until sometime in 2018, well over a year since they announced this initiative. …

SMX Advanced has always featured the industry’s top talent discussing what they’re passionate about: search marketing. Last week’s conference in Seattle was no different. Ayat Shukairy, co-founder and vice president of client solutions at Invesp, shared nine lessons from 11 years of A/B testing experience. The goal of the presentation was to present …

Grab your popcorn. There’s a new movie that looks back on the history of SEO from the mid-1990s to today. Wait. A movie about SEO? Yep. It may seem odd at first glance, but as anyone who’s been around the industry for the past 20 or so years could tell …

Not that anyone needed another distraction online, Google has now added an interactive fidget spinner to its basket of Easter eggs. Reported today on Search Engine Journal, Google mobile and desktop searches for “spinner” will result in a digital spinner atop search results. (A search for “fidget spinner” doesn’t work …