Today, billions of dollars are spent on TV advertising, and at the end of the day, for many demographics, there are still very valuable eyeballs worth targeting through traditional TV advertising. But buying power is shifting toward the digital natives who access content when and how they want it. For …

Summer conference season is in full swing, and this month I’m stepping off Greg’s Soapbox to share some in-depth knowledge. With the release of the 2017 Local Search Ranking Factors and several studies, local SEO sessions are all pushing the importance of building local links. Even when tips are shared …

While a lot of energy is being spent trying to figure out how to take advantage of the anticipated growth in emerging areas like voice search, there is a much easier search medium that seems to be underutilized: image search. According to Rand Fishkin’s analysis of Jumpshot and Moz data, image search …

A vase of fresh lavender can do more than just brighten up a room or make you smile. The pastel-colored purple flower is known for its soothing floral aroma. In fact, studies show that lavender essential oil can help relieve stress and anxiety, especially when paired with other forms of …

Jeff Samardzija of the Giants is in the second year of a five-year, $90 million deal with the Giants, so he’d be a long-term investment for Houston. That’s not impressive to be sure, but the Astros may be seeing the big jump in terms of command and control (Samardzija this …

Sam Cash is a vice president at Betaworks. Building and investing in startups is rapidly proliferating to the many, instead of remaining the preserve of the few. The old paradigm of physical centralization Silicon Valley is the innovation bellwether of our time. The concentration of talent and capital?—?as well as …

Whether you’re expecting guests or simply looking to refresh your tired and dull space, there’s nothing quite like a big bouquet of lovely, colourful blooms. From daisies to tulips, all manner of botanical beauty can easily brighten your home just in time for the season of summer entertaining. We’ve curated …

NFL Spin Zone ranks Allen Robinson as the 20th best wide receiver in the NFL Dan Parzych of NFL Spin Zone wrote a piece about a month ago that I stumbled on ranking the top 30 wide receivers in the NFL. Not by the fact Robinson, who is now in …

Water-dwelling, eight-legged, segmented micro-animals called tardigrades will survive the risk of extinction from all astrophysical catastrophes, and be around for at least 10 billion years — far longer than the human race, according to new research from the Universities of Oxford and Harvard. This scanning electron microscope image shows a …

A team of computer scientists and electrical engineers at the University of Washington has invented a cellphone that requires no batteries and harvests power from either ambient radio signals or light. The device is described in a paper published in the Proceedings of the Association for Computing Machinery on Interactive, …