I score poorly on every SEO writing tool out there. My headers, sentences and paragraphs are all too long. My voice is too passive. The tools are unanimous, my writing for SEO needs to change. I must be a terrible writer… but wait, what does any of that have to …
Read More »SEOs Industry Report
BIPOC and white SEOs say they see more bias and discrimination in the wider SEO industry than they do within their own companies, according to the results of a recent Diversity and Inclusion in SEO survey. The report, out this week from Nicole DeLeon’s North Star Inbound, indicates that …
Read More »The Moon’s Radiation
No one expects spacetravel to be risk-free, but we’re just beginning to learn how harsh the universe can be outside our little bubble of atmosphere. A new analysis of conditions on the moon much higher levels of radiation than expected. The Chinese-German team claims the lunar surface is so …
Read More »Nvidia RTX 3080 GPUs
It’s not unusual to see some users posting problems when a new GPU or CPU launches, but there’s early data suggesting that some RTX 3080 and RTX 3090 GPUs have a stability problem when they push near-to or above 2GHz. Most reports have focused on 2GHz, but at least …
Read More »Columbus welcomes urban problem solvers with new accelerator
Every American city wishes it could better support technology, entrepreneurship and infrastructure, unfortunately few actually have the resources to set truly ambitious goals into motion. But Columbus, Ohio, having secured $40 million in grants to improve access to transportation and ready itself for autonomous vehicles, is one city actually in a position to …
Read More »The problem with obsessive rank tracking
Keyword ranking is one of the most overrated and misused metrics in SEO. Yes, tracking your positions is important, but placing too much emphasis on this metric is problematic. When it comes to SEO, what you measure gets managed. That means that focusing on the right metrics will help you generate results that have …
Read More »Google’s “One True Answer” problem — when featured snippets go bad
Here we are again. Google’s in hot water because of what I call its “One True Answer” feature, where it especially highlights one search listing over all others as if that’s the very best answer. It’s a problem because sometimes these answers are terribly wrong. When Google gets facts wrong At the end …
Read More »Four US presidents in the KKK? Google’s latest problem with featured answers
If you’re trying to research US presidents who may have been Ku Klux Klan members — don’t believe everything you see on Google. While there appears to be no conclusive evidence any actually were Klan members, Google lists four. A Google search for “presidents in the klan” returns a featured answer …
Read More »Study Says Avoiding the Sun is an Emerging Health Problem
Americans are increasingly at risk of insufficient sun exposure, according to a landmark study published this week in the Journal of Dermato-Endocrinology. According to Hoel et al, the message of sun avoidance must be changed to acceptance of non-burning sun exposure sufficient to achieve serum 25(OH)D concentration of 30 ng/mL …
Read More »Edward Snowden says “the central problem of the future” is control of user data
Twitter CEO Jack Dorsey interviewed Edward Snowden today, and the big topic was technology. During the QA (which was broadcast live from the Pardon Snowden Periscope account) Snowden discussed the data that many online companies continue to collect about their users, creating a “quantified world” — and more opportunities for government surveillance. …
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