Tag Archives: network

(Credit: Getty Images) We’re all using more data than ever before, and the bandwidth caps ISPs force on us do little to slow people down — they’re just a tool to make more money. Legitimate network management has to go beyond penalizing people for using more data, but researchers from …

  Verizon is rolling out a new cellular service in a frequency band that could bring big performance improvements. In some cases, the gains have been large enough to push 4G performance over and above the newer 5G standard. That’s according to PCMag’s Sascha Segan, who got an opportunity to …

  Search advertising is evolving alongside a rapid change in user shopping behavior. With audiences shifting more than ever, it’s important for marketers to make the most of potential customers seeking out new brand loyalties and products. But when it comes to search marketing, it can be tempting to stick …

Here’s how to use the new Microsoft Ads Audience Network Planner   In March, I wrote a post about setting up a Microsoft Audience Ads campaign. I want to take this post a step further. You may already know who your target audience is if you are currently running Audience …

Google has been steadily increasing distribution of Shopping ads, including to YouTube, Image search results and third-party retail sites in the Search Partners network. The inevitable extension to the Google Display Network is now here: the company has launched a pilot called Retail Shopping on Display. In an email sent to AdWords …

One of the best ways to fill the early part of the online marketing funnel is to advertise on Google’s network of partner sites, the Google Display Network (GDN). Essentially, these are websites that are either showing AdSense ads or websites that show ads from DoubleClick (some of the GDN …

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolls out similar audiences for Search and ShoppingMay 1, 2017 by Ginny Marvin Now out of beta, similar audiences for Search enables advertisers to target …

If you think network data means gathering business cards at lunch, you’re in for a surprise. Today’s network data comes from data owners sharing their information to give everyone access to better data than any brand can assemble on its own. Join data experts David M. Raab and John Hurley …

Club Penguin may be shutting down, but there’s a new social network for kids arriving today from LEGO. The company known for its physical blocks and building sets is launching LEGO Life, a safe, online space where kids can share their LEGO creations, and connect with a broader community. Available …

Daimler and Uber have announced a partnership that will see the automaker introduce its own self-driving cars for use on Uber’s ride sharing service. The team-up is the second alliance Uber has struck with a car maker in pursuit of its goal of delivering self-driving service to users, the first …