Small improvements have a big conversion impact Site speed has always been an important feature of the mobile user experience. Google made it an explicit ranking factor in 2018. Speed is also a component of the new “Page Experience” ranking factor. But even more importantly, page speed can have …
Read More »Intel’s Mobile Market
How Intel Lost the Mobile Market, Part 2: The Rise and Neglect of Atom Update (6/1/2020): The article below may have been written in 2016, but it still stands up as a postmortem of what went wrong with Intel’s mobile efforts — with one very important omission. Back in 2016, …
Read More »YouTube jumped to the top of the App Store following news of mobile live-streaming expansions
Demand for mobile live streaming on YouTube appears to be strong, given the fact that YouTube shot up to the top of the App Store – a position it hasn’t held since December 2015 – following reports of YouTube opening up this feature to more users. Earlier this week, YouTube was spotted …
Read More »PayPal teams up with Android Pay for mobile payments
PayPal is joining forces with Google’s Android Pay mobile payments platform, the companies announced this morning – an effort aimed at allowing PayPal to expand its footprint both within mobile applications as well as at brick-and-mortar retailers. The partnership will see PayPal becoming available as a payment method in the …
Read More »Making the case for mobile site optimizations: Who doesn’t want an extra $13K?
For years, the digital marketing world has asked itself, “Is now the year of mobile?” But at this point, we’ve clearly surpassed the Year of Mobile and are now in the “Age of Mobile Crisis.” Instead of considering if we should include a potential mobile audience, we are weighing the impact our lackluster …
Read More »Siri is Google’s nearest mobile search competitor [Report]
A new study from Fivesight Research, “US Consumer Search Preferences Smartphone Desktop: Q1 2017,” finds that Siri is the mobile “search engine” of choice after Google. The study was based on a survey of 800 US adults split roughly evenly between iOS and Android users. Google was by far the …
Read More »SearchCap: Siri search, Google Maps spam & Google mobile-first index
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Siri is Google’s nearest mobile search competitor [Report]Apr 6, 2017 by Greg Sterling According to a survey from Fivesight Research, Siri had a larger share of …
Read More »Comcast announces its new wireless business, Xfinity Mobile
Comcast, a cable company notorious for poor customer service, now wants to be your cellular provider, as well. The company today announced its new business, Xfinity Mobile, a wireless service offering unlimited data plans at $65 per line, that can be brought down to $45 per line for customers that …
Read More »Google hopeful the mobile-first index will launch by year’s end
Kashin / Shutterstock.com In November 2016, Google launched their mobile-first index experiment and hoped to do enough testing to launch it sometime in the near future. Well, it seems this mobile-first index has proven to be a challenge for Google, and they may not even launch it this year. At …
Read More »Baidu becomes Google’s biggest ally in mobile page speed
The breaking news came on March 7, 2017, that Baidu is now supporting Google’s mobile framework, AMP. The tech leader of Baidu MIP, Gao Lei, gave a speech at Google’s first AMP conference in New York. He confirmed that Baidu is working hand-in-hand with Google to accelerate the faster web …
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