Tag Archives: links

Content and links: It really does take a village

I’m one of those people who thinks I can usually handle things by myself — I don’t need or want anyone’s help. It’s been tough for me to let go of that attitude when it comes to link building, but I’ve been doing much better lately after realizing that it really …

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Links to AMP content are showing up outside of search results

The Accelerated Mobile Pages (AMP) standard was designed to bring the fast-loading, clean experience of native apps to the open web. With most large publishers now producing AMP versions of their content, distribution platforms and other referrers are starting to experiment with AMP as an alternative to standard outbound links and app web …

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Missed link-building opportunities: Reclaiming broken links

It’s inevitable. Despite your best efforts to prevent them, there will likely be some 404 errors showing up on your website for old pages that have been discontinued on your site. Or perhaps someone just inadvertently mistyped the URL they were linking to on your website. Certainly, 404 errors aren’t …

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How to build links without creating content: 5 examples

Link building isn’t some mystical SEO hack. Building links is straightforward: find relevant sites that have a reason to link and convince them to link. Why would another site link to yours? For a variety of reasons: because a relationship already exists; because they’re talking about your business/products; because you’re …

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Facebook blocks links to B.S. Detector, fake news warning plugin

Not only is Facebook not providing little red warnings along with links to potentially specious news—it’s now blocking links to the plugin that did. Over the past week, some Facebook users reported seeing content warnings next to links from established fake news domains, apparently without realizing a third party was …

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