Tag Archives: custom

The Pixel 6 Processor

  Google was roundly criticized last year for its decision to skip Qualcomm’s high-end Snapdragon 865 chip. Instead, Google’s Pixel 5 sported the cheaper 765 system-on-a-chip (SoC). The cheaper flagship Pixel was a risk, and it didn’t pay off. The Pixel 6, however, could come out swinging. According to leaked …

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Google Ads Notifications

Custom and performance insights notifications have been added to the Google Ads mobile app, Google announced Thursday. Custom notifications. You can now set up custom notifications to help you keep tabs on the metrics that matter most to your business. Custom notifications from the Google Ads mobile app. Source: Google. …

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Qualcomm CPU Development

  Qualcomm has announced that it will acquire Nuvia, one of several ARM-based startups we’ve had our eye on for some time. Qualcomm’s purchase of Nuvia caps a several-year saga in which the company has been both all-in on its custom CPU designs and conclusively out of that market. Back …

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Google Ads Locations

Google has been rolling out “simplified” location reports in the Google Ads UI over the past month or so. Any time a platform uses “simplified” or “streamlined” to describe a change, we have to wonder if it’s a red herring. Does it provide an easier way to get at the …

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Google Custom Audiences

Last year at Google Marketing Live, Google said it would be unifying custom affinity and custom intent audiences under a custom audience option. Custom audiences are available now in Google Ads for Display, Discovery, Gmail and YouTube campaigns. How custom audiences work. You no longer create custom affinity or intent …

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