Tag Archives: blind

Google AdWords and the conversion blind spot

Countless marketers and business owners swear by Google’s marketing tools. This is evident in the perennial corporate increases in AdWords pay-per-click (PPC) budgets, and it makes sense. After all, online marketing yields new leads at a rate of 54 percent. But marketers who neglect call tracking are missing a major …

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Blind and Disabled Golf Classic

Registration is now being accepted for the 17th annual California Blind and Disabled Golf Classic, which this year will take place at the Zaca Creek Golf Course in Buellton. “Everyone is invited to participate, spectate or support the tournament,” said Bob Kotowski, tournament chairman and director of instruction for the …

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