Facebook this morning launched a new app designed to make it easier for businesses to manage in a single place their pages and profiles across Facebook, Instagram and Messenger. The app, Facebook Business Suite, combines access to the business’s key updates and priorities, and offers a way to draft …
Read More »5 steps to success for low-conversion-volume accounts in AdWords
Imagine this: you’re happily working away in your busy AdWords accounts, looking at hundreds, or maybe even thousands of conversions a week. Pretty simple, right?! But then someone throws a curveball at you: an account that only generates a few conversions a month. Goodbye, easy optimization! Hello, outside-the-box thinking. So, what’s …
Read More »Now you can log into multiple Google Merchant Center accounts with the same email
In a very nice update, users can now use the same email to access multiple Google Merchant Center (GMC) accounts. GMC users may have already noticed an update about the change in their accounts, and Google Advertisers Community Manager CassieH posted a notice about it on Tuesday. Per the Help …
Read More »SearchCap: Bing Ads Editor updates, local ranking & SEM accounts
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Editor now supports Enhanced CPC, exports to create expanded text adsMar 24, 2017 by Ginny Marvin Version 11.9 is now available. SEM account management: …
Read More »SearchCap: SEM accounts, pictures & more SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search in Pics: Android ice sculpture, AMP team cloud balloonsMar 10, 2017 by Barry Schwartz In this week’s Search In Pictures, here are the latest images …
Read More »AdWords Managed Accounts can finally share negative keyword lists across accounts
Google has quietly added another perk for Managed Accounts: the ability to create and share negative keyword lists across accounts. Maybe you’ve been laboriously adding the same lists of negative keyword accounts manually or using a script to automate cross-account negative lists. Now, for accounts in a managed account (formerly My …
Read More »Feds ease rules on state-run retirement accounts
Not everyone was thrilled with the new regulation. “We are disappointed with the Department of Labor’s final rule, which exempts state-run retirement programs for private sector employees from vital consumer protections provided by ERISA,” said Investment Company Institute CEO Paul Schott Stevens in a statement. “Several states have already moved …
Read More »Yahoo announces over a billion user accounts compromised in security hacks [Updated]
Update: That didn’t take long. Sources have told Bloomberg that Verizon is exploring either paying significantly less for Yahoo or walking away from the deal entirely. Verizon is reportedly seeking a way to ensure that any future legal liability or disclosures fall solely on Yahoo in the event that Verizon …
Read More »Google suspends accounts used to resell Pixel phones for profit
Google’s new Pixel phones are the finest example of Android, but they’re also in terribly short supply. The wait on devices to ship has been multiple weeks since launch day, and that has led some device resellers to get creative. It turns out Google is taking a harder line on …
Read More »Syrian Electronic Army takes over Xbox social media accounts
A group purporting to be the Syrian Electronic Army – a hacking collective that supports Syrian President Bashar al-Assad – has said taken over the social media profiles belonging to Xbox. This comes after another Microsoft-owned property, Skype, also had their social media profiles hijacked by the group. Images posted by …
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