Tag Archives: account

Search Engine Land » PPC » 10 questions to ask before you create a Google Ads account If you’ve ever audited a Google Ads account, you know you’re likely to find a few obvious and very correctable issues – especially if you’re working from a checklist. Things like: At the …

How to Create a Local In the five years since Microsoft released Windows 10, it’s made a number of positive changes to the operating system — and demonstrated a distinct willingness to use dark patterns to push users towards using online Windows 10 accounts. There are certain benefits to using …

In part 1 of this series, we showed how SEM account managers can avoid getting fired; part 2 detailed how they can improve account performance and “deliver the goods” to their organization in the form of conversions or sales. In my final installment here, I’d like to discuss how to …

As director of services at an agency, one of my main responsibilities is creating account teams for new clients and making sure existing teams are properly resourced. At Hanapin Marketing, we staff account teams according to the philosophy of available capacity, and we believe that achieving the best possible fit is …

This is the first of a three-part series about SEM account management. SEM is a fun and constantly changing online marketing channel. There are numerous things that account managers can do to improve their account performance, and even to excel and get more responsibility from their organization. However, the first requirement …

Kashin / Shutterstock.com Last summer, Google began a test showing business names in the headlines of call-only ads after the phone number. The change led to better conversion outcomes, and Google is now rolling it out of testing globally. Business names now show in AdWords call-only ads globally. This was one …

Domino’s is about to put its ordering bot, Dom, to a big test. Just ahead of Super Bowl weekend, the pizza chain is rolling out the ability to order off its full menu via Facebook Messenger – even if you haven’t already set up a pre-configured “pizza profile.” The update means it will …

Like all tax-advantaged accounts, HSAs have restrictions on how much you can contribute. For 2016, you and your employer can contribute up to $3,350 for individuals and $6,750 for families. In 2017, the limit rises to $3,400 for individuals, but the family limit stays at $6,750. Account holders age 55 …

Following news of its large-scale data breach affecting 500 million account holders, Yahoo today rolled out a change to its Yahoo Account settings screen that will better alert users to unauthorized activity on their accounts. The feature is similar to Google’s in that it tracks the account activity and devices …

November 2016: the month that Facebook ‘killed’ its CEO Mark Zuckerberg (and a bunch of other users) and Twitter suspended its CEO and co-founder Jack Dorsey. That’s right, social media glitches have embarrassed two of the world’s premier social networks lately. Hot on the heels of Facebook briefly pronouncing its …