Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New, unconfirmed Google ranking update ‘Fred’ shakes the SEO worldMar 9, 2017 by Barry Schwartz The webmaster and SEO community, along with the automated Google tracking …
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Kashin / Shutterstock.com Last summer, Google began a test showing business names in the headlines of call-only ads after the phone number. The change led to better conversion outcomes, and Google is now rolling it out of testing globally. Business names now show in AdWords call-only ads globally. This was one …
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolls out AdWords account-level call extensions, among other call updatesMar 8, 2017 by Ginny Marvin Business names in call-only ads, more detailed reporting and an …
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To celebrate International Women’s Day 2017, Google has pulled 13 of its past doodles honoring women. The collection highlights females through history who pushed the boundaries and contributed to the advancement of women — and men — in extraordinary ways. “Our slideshow Doodle features a little girl whose grandmother tells …
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Flickr’s new ‘similarity search’ feature makes it easier to find visually similar photosMar 7, 2017 by Amy Gesenhues Flickr says its new search option uses advanced …
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How we hijacked Google’s SEO guide search rankingsMar 6, 2017 by Dan Sharp Contributor Dan Sharp shares an experiment in which his company was able to …
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Google announced Monday that as of March 29, 2017, the AdWords default view-through conversion window will shrink from 30 days to one day. View-through conversions are counted when a user converts after a display or video ad impression is viewable but not clicked on. The change means only conversions that occur …
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Today’s Google doodle marks the 37th anniversary of the Komodo National Park, located in West Manggarai Regency, East Nusa Tenggara, Indonesia. Originally created to provide a safe harbor for the 5,700 Komodo dragons that live there, Google says the park’s wildlife inhabitants are far-ranging. “In addition to the Timor deer, …
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Google has added a new feature to the top stories carousel named “related picks.” Related picks may show up under the top stories AMP carousel, and aims at giving searchers another way to expand their queries to see even more top story content. If you search on mobile for a …
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Are you tired of asking your web developer to add code, snippets, pixels or scripts to your site so you can track remarketing, conversions, analytics and more? Google Tag Manager (GTM) allows you to add or update tags without having to bother your developer. Google Tag Manager gives you control over how your …
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