As we near the holidays, Google is making it easier to support your favorite nonprofit organization by adding a donate button directly in search. The new feature was announced yesterday. Google says a number of US-based nonprofits now have the “Donate” option available so that when you search for organizations …
Read More »SearchCap: Google Finance redesign, dynamic search results & Google Trends
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google launches new Google Finance features in search and drops the portfolio featureNov 28, 2017 by Barry Schwartz Check out the new Google Finance, which means …
Read More »Google launches new Google Finance features in search and drops the portfolio feature
Google announced it is launching a new Google Finance experience today that brings many of the finance features directly into Google Search on desktop and mobile. With this launch, Google has dropped the portfolio, the ability to download your portfolio, and historical tables — which we saw coming a couple of …
Read More »Google Trends now shows data for YouTube search, Google Shopping, News search & Image search
Google is adding new filters to its trends data, making it possible to see search trends beyond web search. Now, you can find real-time search trends on specific search terms within YouTube, News and Image searches, along with Google Shopping. “We’re opening up more data to show what people in …
Read More »The changing SERP: Understanding and adapting to dynamic search results
Consumer search behaviors are changing rapidly. According to a recent report from BrightEdge (disclaimer: my employer), 57 percent of searches now begin with a mobile device, and last year Google revealed that voice search has increased to about 20 percent of all Google mobile search queries. And of course, Google …
Read More »Auction Insights 3: The final script
Who would have thought that Auction Insights could inspire an entire TRILOGY? Well, if you know AdWords, I suppose it’s not a huge shock that our original script has had to undergo a few adaptations over the last couple of years. Google does like to keep us PPC practitioners on our …
Read More »Don’t forget! RSVP for the ‘SEO in 2018’ webinar.
SEO is constantly changing, and what worked well last year may not work at all now. With new technologies and new rules constantly evolving, it’s critical to stay on top of the latest developments. In this webinar, we’ll sit down with two of the industry’s top experts to examine what …
Read More »SearchCap: Google event schema penalty, knowledge graph local panels & fake reviews
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google warns webmasters not to use misleading event markupNov 27, 2017 by Barry Schwartz Google can penalize your website if you use event markup in a …
Read More »Google showing knowledge graph data in local panels
Google has started showing more information about local businesses in some local knowledge panel results. It is implementing this by showing additional tabs of information above the local panel for (a) locations (b) about, and sometimes (c) Google Posts. Here is a screen shot showing a search for [kfc] which …
Read More »Want to speak at SMX West? Here’s how
The agenda for our upcoming SMX West show is live and we’ve opened up our “speaking pitch” form for select sessions for the show, taking place on March 13 – 15, 2018 at the McEnery Convention Center in San Jose, California. To increase the odds of being selected, be sure …
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