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Do you know what is Google My Business Listings? Having your business listed on Google is the first step so that users can find your business on Google maps. The first question arises in the mind of beginners is “How do I add my Business to Google Maps ?” Google …

Should I optimize Google my business listing? Yes, you should. Listing your business on Google my Business is not the only process to improve your business presence online.Just like a website, your Google my business listing should be optimized well enough to rank in top positions in local search results …

What’s the hardest thing about building a successful mobile app? If you answered “building a mobile app,” you’re wrong. It’s getting your app found. With over 600,000+ iOS applications, and now some 450,000 on Android, the real challenge for developers is having their app surfaced higher than hundreds of other competitors in …

Some developers are complaining that since the introduction of the Chomp-inspired App Store redesign in iOS 6, sales have noticeably dropped. Others say the changes are good for indie developers. Is the new iOS App Store a step forward or step back for mobile app developers, users, and the app …

The 500 Startups-backed app analytics firm SearchMan is debuting a new tool for mobile developers looking to quickly get a sense of how discoverable their application is inside App Store Search. This metric is more important than ever, following the changes to the iOS 6 App Store in September which have impacted developer rankings …

Seattle-based Appnique, a new startup from mobile industry veteran Jai Jaisimha, is focused on helping app developers achieve higher rankings and make their mobile applications more discoverable in both the iOS and Android app stores. It’s the latest company to target the ASO (App Store Optimization) space specifically, a new breed of optimization which …

GinzaMetrics, the Y Combinator graduate and 500 Startups-funded SEO management and content marketing platform, today announced a major update and redesign of its service. With this update, the company is introducing this new design to highlight features like its competitor comparisons, recommendations and a white label solution for its dashboard. …

The concept of deep learning or deep structured learning has been a frequent topic of conversation in recent months because of the commitment and advancements of some of the world’s largest and most prolific search companies. With organizations like Google, Facebook, Microsoft and Baidu (a Chinese search engine) buying into …

French startup Botify just raised a $7.2 million Series A round from Idinvest and Ventech. The company uses a software-as-a-service approach to make it as seamless as possible to crawl your website and give you insights into your search engine optimization strategy. Yet, Botify isn’t about making optimizations for you. …

To many startups, search engine optimization (SEO) is a task that sits on their company’s back burner. With features to launch and customers to support, the idea of spending time fiddling with your title tags can seem like a fool’s errand. That’s especially true when there’s no guarantee that your …