Stone Temple Consulting has published a new study on the Google search results around featured snippets. Featured snippets are when Google shows answers at the top of the results — sometimes referred to as position zero. They’re also often used for Google Voice search results in Google Assistant or Google …

Now more than ever, brands are looking to maximize ROI for their marketing spend. Yet when discussing holistic search strategy and planning, I often get: “Everyone talks about holistic search, but no one’s doing it.” This always surprises me for three reasons: Both paid and organic search are targeting the …

Google is testing dashboards in AdWords Report Editor. Optmyzr’s Frederick Vallaeys noticed the dashboards on Tuesday. After building tables or charts in the drag-and-drop Report Editor, advertisers can embed them to a modular and customizable dashboard. The dashboards can be edited, shared, downloaded as a PDF, and even set on a recurring …

Earlier this month, we wrapped up the West Coast edition of MarTech. The conference kicked off with the Stackies, an awards ceremony celebrating exceptional illustrations of marketing technology stacks from companies like Microsoft, Cisco and many more. I also unveiled the 2017 edition of the Marketing Technology Landscape, which now includes …

Google has confirmed with Search Engine Land that it is now rolling out a new user interface and feature set around local reviews for hotels. Earlier this month, we saw Google begin testing new hotel reviews features, and now Google has begun to roll them out. Sergey Alakov was the …

AMD’s Financial Analyst Day last week answered some questions about the company’s long-term roadmap and plans for projects like Vega, Ryzen, and its new server platform, Epyc. Many of you still had questions, however, about the timing and nature of some of the updates we would see later on this …

A team of theoretical physicists at the University of Cambridge, UK, has used computer simulations to predict the existence of a so-called naked singularity, which interferes with Albert Einstein’s general theory of relativity. A simulated black hole of 10 solar masses as seen from a distance of 370 miles. Image …

Flightcaster, Prismatic and now Merlon Intelligence. Bradford Cross, founder of the venture capital firm Data Collective is a known figure in the ranks of VCs who have caught the entrepreneurship bug, abandoning what could have been a cushy lifestyle for one with considerably more volatility. His third startup, Merlon Intelligence, services banks, helping them …

Founded as an enterprise alternative to accelerator stalwarts like Y Combinator, Alchemist Accelerator has managed to assemble a solid track record in its five years of operation.  Going into batch 15, 159 companies have graduated from Alchemist, of which 89 have closed institutional rounds and 15 have been acquired. The …

Search Engine Land’s always sold-out SMX Advanced, the only search marketing conference designed exclusively for experienced search marketers, returns to Seattle June 12-14. Keep reading to find out what’s in store this year. Then register; fewer than 200 spots are left! New trends, new opportunities and new challenges Change is constant in …