Summer 2016 seems like a lifetime ago, doesn’t it? Barack Obama was president, the Chicago Cubs were carrying on their 108-year losing streak and swimmer Ryan Lochte was busy fabricating a story about getting robbed at gunpoint while representing the US at the Rio Olympic Games. One of the biggest digital stories …
Read More »Phrase match is dead. Long live phrase match!
When Google launched their broad match modified match type some years ago, some marketers hailed the demise of phrase match as something of a foregone conclusion. Many, ourselves included, quickly shifted gears and rolled out new campaigns using a combination of broad match modified (BMM), exact match and negative match …
Read More »SearchCap: Google AdWords Sitelinks, phrase match & AR
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google AdWords doubles the number of Sitelinks on search adsAug 25, 2017 by Barry Schwartz With the new Sitelinks format for Google AdWords, you can now …
Read More »Travel Hacks You Need To Know For The Ultimate Vacation
Photo: hboaz87 on Instagram Travelling is such an enriching experience- after all, everybody should get the chance to explore what the world has to offer. However, travelling is not easy, as booking a trip can be expensive and can sometimes require months of preparation. Whether you’re someone who tends to overpack …
Read More »Samsung heir handed 5-year jail sentence for bribery
Samsung vice chairman and the company’s heir apparent Jay Y. Lee is headed to jail after a court in Korean ruled that he is guilty of bribery, embezzlement, capital flight and perjury charges. Lee, who has been earmarked as the future leader of the company, was handed a five-year jail …
Read More »Apple Reportedly Targeting a $999 Price For the Anniversary iPhone
For almost a year we’ve heard rumors that Apple would launch multiple iPhones this year. The 10th anniversary of the original iPhone’s debut is almost upon us, and the company is supposedly prepping a top-end device to showcase new and emerging technologies. This new technology, however, comes at a price …
Read More »Baidu enters the AI Assistant fray with DuerOS
It’s now fairly clear what tech pundits like Andrew Rubin mean when they say Artificial Intelligence will be the operating system of the future – that is, some kind of omnipresent, all listening entity that will live inside our cars, houses and cell phones, taking orders and answering questions (all …
Read More »Elon Musk unveils the first SpaceX space suit
SpaceX has shown off its rockets at all stages of development as it moves toward manned flights, but what are people going to wear on board those vessels? Now we have a pretty good idea courtesy of SpaceX founder and CEO Elon Musk. Musk posted an image on Instagram of …
Read More »HBO NOW’s app has pulled in $19 million since the “Game of Thrones” premiere
The “Game of Thrones” effect is in full force for HBO NOW, the premium network’s streaming service for cord cutters. According to new data from app market data provider App Annie, the iOS and Android versions of the HBO NOW mobile app have together generated $19 million in U.S. revenue …
Read More »The Do-It-Anywhere HIIT Workout You Need to Try
Photo: Twenty20 HIIT is all the hype lately. According to a survey conducted by The American College of Sports Medicine, it holds steady among the top fitness trends for 2017 (along with wearable tech and bodyweight training). So what’s this type of training all about? What is it with HIIT? …
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